Customers Can Now Securely Update Their Email Addresses in Shopify Accounts
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Customers Can Now Securely Update Their Email Addresses in Shopify Accounts

Last modified: November 4, 2025

customers can update emails
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Shopify has rolled out a small but meaningful update that’s already making life easier for store owners and their customers: customers can now securely edit their own email addresses directly from their account settings.

This feature adds self-service functionality that helps reduce support tickets and improves the customer experience, especially in cases where shoppers change their primary email or make a mistake during account creation.

What’s New

Previously, if a customer wanted to update their email address, they typically had to reach out to a store’s support team. That meant time, effort, and unnecessary friction for both the business and the customer.

With this update:

  • Customers can now edit their email addresses themselves
  • Changes are handled securely through their account portal
  • Store owners no longer need to manually process these updates

Why It Matters

This update helps Shopify merchants:

  • Reduce support requests related to account updates
  • Avoid customer frustration tied to login or notification issues
  • Ensure communication accuracy for order confirmations, receipts, and promotional emails

For customers, it’s a small but significant improvement in control and convenience, no waiting on email replies, no back-and-forth.

No Setup Required

The feature is enabled automatically for eligible Shopify stores using customer accounts. There’s no setup required, just ensure customer accounts are activated in your store settings.

 

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Final Thoughts: Gives More to Customers

As online shoppers expect more self-service options and real-time control over their information, small improvements like this one can have an outsized impact. Less support overhead. Better customer satisfaction. And one more reason your store feels modern and user-friendly.

Keep an eye on your Shopify admin for more subtle feature rollouts like this, they’re designed to make your operations smoother and your customers happier.