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The Strangest Things People Are Buying Online – Spring 2025 Edition
Last modified: March 31, 2025
E-Commerce Has Officially Lost Its Mind (And We Love It)
Every year, online shopping gets a little weirder. But in Spring 2025, e-commerce has hit peak absurdity. People aren’t just buying clothes, tech, and home decor anymore. They’re dropping serious cash on cursed objects, emotional support rocks, AI-generated pets, and “invisible friends”.
We scoured the internet’s most unhinged marketplaces to find the strangest, most bizarrely successful products being sold right now. Some of these might shock you—but others might just inspire your next viral business idea.
1. Haunted & Cursed Objects
Apparently, owning a ghost-infested antique is the new flex. Online marketplaces are filled with haunted dolls, cursed jewelry, and “supernatural” artifacts. Some claim to bring luck, while others guarantee paranormal activity. Whether it’s for a thrill, a collector’s obsession, or just social media clout, these sales are booming.
Trending Item: “Possessed Victorian Porcelain Doll – Guaranteed Paranormal Activity” ($200+ per doll!)
2. Emotional Support Rocks
Forget therapy. 2025 has rocks with personalities. These “emotional support” stones come with a backstory, a name, and sometimes even a tiny face painted on them. It’s weirdly comforting, and people are actually paying for them.
Trending Item: “Greg the Encouraging Pebble” (Comes with a certificate of friendship!)
3. AI-Generated Virtual Pets
Remember Tamagotchis? Now imagine an AI-powered digital pet that texts you, sends voice messages, and even gets “jealous” if you ignore it too long. Online shops are selling fully customizable AI pets that live in your phone, learning your habits and demanding attention. It’s like a pet, but without the vet bills.
Trending Item: “PixelPaw – The Digital Cat That Loves You Back”
4. “Invisible Friends” (Yes, Really)
For a small fee, you can now buy an invisible friend. Some listings claim the friend is a mischievous spirit; others promise a “guardian entity” that watches over you. The best part? There’s nothing in the box—it’s purely a conceptual product that people still pay for.
Trending Item: “Larry the Imaginary Best Friend – No Feeding Required!” ($15.99)
5. Mystery Boxes (With Absurd Themes)
Mystery boxes are nothing new, but in Spring 2025, the themes have gone rogue. Buyers are snagging boxes labeled “Regret Box,” “Divorced Dad’s Garage Sale,” and even “Random Crap I Found in My House.”
Why? Because mystery + absurdity = guaranteed viral unboxings.
Trending Item: “The ‘WHY Did I Buy This’ Box – A Surprise You’ll Probably Regret!”
What Does This Mean for E-Commerce?
People aren’t just shopping for stuff anymore—they’re shopping for entertainment, storytelling, and experiences. The strangest products often go viral, pulling in massive profits because they’re unexpected. If you run an e-commerce business, leaning into weird, ultra-niche, and playful products might just be your next big win.
Welcome to 2025. Where ghosts, rocks, and imaginary friends are making bank. What’s next?
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