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Tips for Selling Print on Demand Scrubs
Last modified: July 28, 2024
Scrubs are in high demand across the world. In the US alone, the keyword ‘Scrubs’ is searched nearly 400,000 times a month and this isn’t the only keyword used to search for this item. So selling print on demand scrubs can be a good option. Currently there are no print on demand companies that are providers for printed scrubs – that said with a bit of ingenuity you can still sell print on demand scrubs.
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1 |
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Printful
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2 |
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Printify
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3 |
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SPOD
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4 |
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CustomCat
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5 |
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teelaunch
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6 |
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JetPrint
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7 |
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AOP+ Easy Print on Demand
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8 |
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Two Fifteen
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9 |
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Apliiq ‑ Print On Demand
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10 |
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Factory4me
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11 |
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Pixels
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12 |
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Riverr
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13 |
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Print Partners
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14 |
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ShineOn: Print On Demand
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15 |
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Gelato: Print on Demand
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16 |
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Inkedjoy ‑ Print On Demand
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17 |
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Tshirtgang Print On Demand
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18 |
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POPCUSTOMS: Print on Demand
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19 |
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Podbase: Print on Demand
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20 |
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T-Pop
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Find the Right Scrubs Provider
From Aliexpress to other custom scrub print websites, there are a lot of providers who can make scrub designs – but it’s not possible to integrate with them as a dropshipping store. You can however, sell a scrub, and then order it, and then send it out yourself. You can’t run any of the scrub providers as a dropshipping option. You can also order some scrubs with your design, hold inventory, and then send out as they sell.
Incorporating effective print on demand product strategies into your keyword research can help you identify and target niche keywords like ‘figs scrubs’, optimizing your visibility and sales potential within your market segment.
The type of keywords you would use to sell a skateboard isn’t even the same lingo you would use for trying to sell scrubs (different demographic) or postcards, which are more generic and are meant for different types of people.
Choosing the Right Scrubs Design
Scrub designs are as plentiful as t-shirt designs – choosing the right designs is the key to success in your print on demand scrub business. Many people who wear scrubs love an all-over print design. Choosing a lively print that resonates with scrub wearers can help you sell more. For example, many that work with children enjoy festive prints, teddy bears, balloons and kids-themed scrubs that help lift the spirit of their patients. Other popular all-over prints that are popular are “wordles” that include symbols and lots of words like “nurse” and “caring” and other medical-type words. We’ve seen scrubs with outerspace themes, animal print, and even traditional African tribal prints. If you can imagine it, you can print it on scrubs.
It is important to have lots of different product designs for your website. Shopify and print on demand suppliers like Printful and Printify can support dozens of different designs, but don’t currently offer scrubs. This is vital for the success of your brand because buyers will want to buy specific designs which you might not meet with just one design.
In addition, different designs enable you to appeal to more audiences. Here are some good options for your new business venture.
You might also want to consider selling other products too. So you can sell print on demand face masks and other products.
Custom Print Scrub Marketing
Marketing your custom scrubs is an important part of your business. Think about how you’ll reach your customers. Organic traffic, paid traffic, and e-mail marketing are all classic ways to market online stores. If you’re an existing company with an e-mail list, using your email list can be super helpful to making your sales skyrocket.
Email marketing is really important when it comes to selling online. For every $1 that you invest in your website’s email marketing campaigns, then you can expect to get between $38 and $44 in revenue. This can be excellent because you will be selling mostly to health care providers, who are likely to buy lots at the same time.
Email marketing can also be used for abandoned carts. About 80% of the carts created on your website will be abandoned, but a good abandoned cart email series can reclaim about 20% of those, which can almost double your revenues.
Scrub Sizes and Materials
Offering a variety of scrub size and materials can help you broaden your potential customer base. Scrubs come in men’s sizes and women’s sizes – offering both men’s and women’s sizing can help you score more customers. Wearers of scrubs sometimes appreciate the classic all-cotton version, but others enjoy a stretchier material.
Because you’re going to expect more bulk orders, you can offer volume discounts to your clients. This can be a good way to improve the average order value on your website. There are several bulk discount apps that you can use on your website.
You can use tier systems where you have discounts that get larger as they add more products. Or you can use a single step that if the customer orders ten or more products they can get a discount. You’re also able to offer discounts if the products are all the same or on the size of the order.
Conclusion: Tips for Selling Print on Demand Scrubs
Above are some of the top tips for you to sell print on demand scrubs on your Shopify website. It is really easy to do, all you need is one of the best print on demand apps and an account with a printer.
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What pricing strategy should I use for my print on demand scrubs?
Consider cost-based pricing while keeping competitive prices in mind. Offering discounts for bulk orders can attract more customers and increase sales.
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What are the challenges of selling print on demand scrubs?
Challenges include managing inventory, ensuring quality control, and staying competitive in pricing and design. Effective marketing strategies are also crucial.
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What are effective ways to retain customers for my scrub business?
Offer excellent customer service, quality products, and loyalty programs. Regularly update your product line and engage with customers through email marketing.