{"id":1831,"date":"2020-04-15T15:42:17","date_gmt":"2020-04-15T15:42:17","guid":{"rendered":"https:\/\/shopthemedetector.com\/blog\/?p=1831"},"modified":"2026-02-16T10:50:55","modified_gmt":"2026-02-16T10:50:55","slug":"how-to-add-a-blog-to-shopify","status":"publish","type":"post","link":"https:\/\/shopthemedetector.com\/blog\/how-to-add-a-blog-to-shopify\/","title":{"rendered":"How To Add A Blog To Shopify"},"content":{"rendered":"

Running a blog on your eCommerce store is very important. Research has shown that businesses that create and maintain a blog will generate 70% more leads. Blogs can also be very important for building traffic through SEO and monetize your blog.<\/p>\n

All Shopify online stores come with blogging functionality already available.
\n

Key Takeaways<\/div>
1<\/div>
To edit a blog, navigate to online store, then blog post, and manage blog.<\/div><\/div>
2<\/div>
In SEO settings, titles should be between 45 and 55 characters.<\/div><\/div>
3<\/div>
Descriptions should be between 150 and 160 characters, including main keywords.<\/div><\/div><\/div><\/p>\n

How To Add A Blog<\/h2>\n

Here are the instructions for adding a blog to your Shopify store.<\/p>\n

Step 1: Log In<\/h3>\n

Log in to your Shopify store using your user credentials.<\/p>\n

Step 2: Create New Blog<\/h3>\n

Click on the \u2018online store\u2019 and then select \u2018Blog post\u2019. You should then click on \u2018manage blog\u2019 and then click on \u2018add blog\u2019.<\/p>\n

Then you can create a title for the blog and select if you want comments on your blog posts.<\/p>\n

Step 3: Save Blog<\/h3>\n

Now you can click on \u2018Save\u2019 and add it to your site\u2019s navigation.<\/p>\n

Editing A Blog<\/h2>\n

If you need to edit the blog, follow these steps.<\/p>\n

Step 1: Log In<\/h3>\n

Log in to your Shopify store using your user credentials.<\/p>\n

Step 2: Edit Blog<\/h3>\n

Click on the \u2018online store\u2019 and then select \u2018Blog post\u2019. You should then click on \u2018manage blog\u2019 and then click on the blog you want to edit. In the title section you can change the name for the blog.<\/p>\n

Step 3: Save Blog<\/h3>\n

Now you can click on \u2018Save\u2019 to confirm the changes.<\/p>\n

Improving Your Blog\u2019s SEO<\/h2>\n

Your blog\u2019s success will depend heavily on the SEO. You can use SEO apps to help you, but you should know how to change your blog\u2019s SEO.<\/p>\n

Step 1: Log In<\/h3>\n

Log in to your Shopify store using your user credentials.<\/p>\n

Step 2: Edit Blog<\/h3>\n

Click on the \u2018online store\u2019 and then select \u2018Blog post\u2019. You should then click on the \u2018manage blog\u2019 and then click on the blog you want to edit.<\/p>\n

In the search engine listing preview area, you want to to click on \u2018Edit Website SEO\u2019.<\/p>\n

In the page field, enter a description that will appear in the search engine results. Try to keep the number of characters to between 45 and 55.<\/p>\n

You should also enter in a description of the blog. This needs to be between 150 and 160 characters. Be sure that in both the title and description that you mention the main keyword you\u2019re trying to target for the whole site.<\/p>\n

Step 3: Save Blog<\/h3>\n

Now you can click on \u2018Save\u2019 to confirm the changes.<\/p>\n","protected":false},"excerpt":{"rendered":"

Running a blog on your eCommerce store is very important. Research has shown that businesses that create and maintain a blog will generate 70% more leads. Blogs can also be\u2026<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"%%title%% %%page%% [year]","_yoast_wpseo_metadesc":"Discover the step-by-step guide on how to add a blog to your Shopify store. One crucial tip that everyone overlooks is ...","_yoast_wpseo_metatitle":"","footnotes":""},"categories":[2],"tags":[],"class_list":{"0":"post-1831","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-shopify-themes"},"acf":{"breadcrumbs":[{"postpage":[929]}],"conclusion":"

Enhancing Your Shopify Blog Experience<\/h2>\r\n

Understanding Shopify's Default Blog<\/h3>\r\nWhen setting up an online store on Shopify, every store owner gets a default blog named \"News.\" This built-in feature allows you to start sharing updates and articles immediately.\r\n\r\nHowever, if you prefer a more personalized touch, you can rename this blog or even add custom blogs to better resonate with your brand and audience.\r\n

Creating Engaging Blog Posts<\/h3>\r\nWhile setting up a blog is the first step, the real challenge lies in creating content that attracts and retains readers. Here are some tips:\r\n