Loox is a product reviews app for Shopify built around visual reviews rather than plain text. It collects photos and videos from real customers and shows them in polished galleries, carousels, and star ratings styled to match your store, and it automatically asks for a review after each purchase by email or SMS. The verdict upfront: Loox makes photo and video reviews look genuinely good, which is exactly what a plain star-rating app cannot do, and that visual proof is why it is one of the most-installed reviews apps on Shopify and holds a 4.9 out of 5 App Store rating. The honest catch is price. Its free plan is limited, the paid tiers scale with your order volume, and it leans on discount incentives to get those photos, so a growing store pays for the polish.<\/p>\n
If you sell visual products and your customers will happily share photos, Loox turns that content into some of your best marketing. If your store is plain or text-heavy, or you are on a tight budget, a free rival will cover the basics for nothing. The sections below use live detection data to show how widely Loox is used, what makes it different, what it costs, and where it falls short.<\/p>\n
Key Takeaways<\/div>
1<\/div>
Loox is a visual product reviews app for Shopify, built around customer photos and videos shown in polished, on-brand galleries rather than plain text.<\/div><\/div>
2<\/div>
It is one of the most-installed reviews apps on the platform and holds a 4.9 out of 5 App Store rating, earned on the strength of how good its visual proof looks.<\/div><\/div>
3<\/div>
Its main trade-off is cost: the free plan is limited, paid tiers scale with your order volume, and it relies on discount incentives to lift photo-review rates.<\/div><\/div>
4<\/div>
Loox stores run heavier app stacks than average and skew to visual, repeat-purchase niches, with a large share also running email and subscription tools.<\/div><\/div>
5<\/div>
Best for visual brands in fashion, beauty, skincare, and home whose customers share photos. A free app like Judge.me is the better call for plain or budget stores.<\/div><\/div><\/div>\nLoox on the Shopify App Store, with its 4.9 rating and photo-and-video review focus. Source: Shopify App Store.<\/figcaption><\/figure>\n
What is Loox?<\/h2>\n
Loox is a Shopify app for collecting and displaying product reviews, with a focus on photos and videos rather than written lines. Store owners use it to gather visual reviews, show them in galleries, carousels, and star ratings that match the store\u2019s design, and automatically request a review after each order by email or SMS, including a prompt for a photo or video. Beyond collecting and showing reviews, it adds AI sorting and translation, feeds star ratings into Google search results, and runs referral and upsell tools. Here is how widely it is installed across our dataset.<\/p>\n
18.0%<\/div>
Share of stores in our dataset<\/div><\/div>
#3<\/div>
Popularity rank<\/div><\/div>
9.9<\/div>
Avg apps on their stores<\/div><\/div><\/div>
Based on Shopify stores in our dataset \u00b7 Last updated October 3, 2026.<\/p>\n
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