{"id":51242,"date":"2026-08-02T07:18:28","date_gmt":"2026-08-02T07:18:28","guid":{"rendered":"https:\/\/shopthemedetector.com\/blog\/pagefly-shopify-app-review\/"},"modified":"2026-08-16T10:38:44","modified_gmt":"2026-08-16T10:38:44","slug":"pagefly-shopify-app-review","status":"publish","type":"post","link":"https:\/\/shopthemedetector.com\/blog\/pagefly-shopify-app-review\/","title":{"rendered":"PageFly Landing Page Builder Review 2026"},"content":{"rendered":"<p>PageFly Landing Page Builder is a drag-and-drop page builder for Shopify, the app you reach for when your theme\u2019s built-in sections run out and you need a custom landing page, product page, or homepage without touching code. In our detection data it is the most-used landing page app on Shopify, sitting on around one in fourteen stores, and unlike most apps in its class its adoption is climbing rather than slipping. The verdict upfront: for a store that wants pages its theme cannot build, PageFly is the market-leading choice, with a free plan to start, an AI page generator, 320-plus templates, and built-in A\/B testing and heatmaps. The honest catch is that a page builder is a commitment. Pages you build in it live inside the app, it adds a learning curve, and an over-built page can slow your store if you are not careful.<\/p>\n<p>If you run promotions, launches, or a conversion-focused store and your theme\u2019s layouts feel limiting, PageFly earns its place and is rated accordingly, holding a 4.9 out of 5 across more than 5,600 reviews. If your theme\u2019s sections already cover what you need, a page builder is machinery you can skip. The sections below use live detection data to show how widely PageFly is used, what it does, what it costs, and the kind of store that actually needs it.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/shopthemedetector.com\/blog\/wp-content\/uploads\/2026\/08\/pagefly-app-listing.webp\" alt=\"PageFly Landing Page Builder app listing on the Shopify App Store\" width=\"1400\" height=\"717\" loading=\"lazy\" \/><figcaption>The PageFly Landing Page Builder listing on the Shopify App Store. Source: PageFly on the Shopify App Store.<\/figcaption><\/figure>\n<div class=\"key-takeaways\"><div class=\"takeaways-title h2\">Key Takeaways<\/div><div class=\"takeaway-item\"><div class=\"takeaway-number\">1<\/div><div class=\"takeaway-text\">PageFly Landing Page Builder is a drag-and-drop app for building custom landing, product, home, and FAQ pages on Shopify without code.<\/div><\/div><div class=\"takeaway-item\"><div class=\"takeaway-number\">2<\/div><div class=\"takeaway-text\">It is the most-used landing page app in our dataset, and one of the few apps whose adoption is climbing rather than slipping.<\/div><\/div><div class=\"takeaway-item\"><div class=\"takeaway-number\">3<\/div><div class=\"takeaway-text\">It holds a 4.9 rating across more than 5,600 App Store reviews, with a free plan and paid tiers that scale.<\/div><\/div><div class=\"takeaway-item\"><div class=\"takeaway-number\">4<\/div><div class=\"takeaway-text\">PageFly stores run heavy app stacks, well above average, and skew toward conversion-focused and subscription brands.<\/div><\/div><div class=\"takeaway-item\"><div class=\"takeaway-number\">5<\/div><div class=\"takeaway-text\">Best for stores that need pages their theme cannot build. If your theme\u2019s sections already cover you, you can skip a page builder.<\/div><\/div><\/div>\n<h2>What is PageFly Landing Page Builder?<\/h2>\n<p>PageFly Landing Page Builder is an app made by PageFly that lets you design pages visually and publish them straight to your Shopify store. Instead of editing theme code or living inside your theme\u2019s fixed sections, you drag and drop elements onto a blank canvas, or start from one of more than 320 templates, to build landing pages, product pages, homepages, and FAQ pages. It adds an AI page and section generator, A\/B testing, click heatmaps, funnel analytics, and an AI audit that flags speed, SEO, and copy issues, plus integrations with more than 130 other apps. Its pricing is Free, or from $24\/mo, and it holds a 4.9 rating across more than 5,600 reviews. Here is how widely it is installed across our dataset.<\/p>\n<div class=\"live-stats adoption-block adoption-glance\" data-kind=\"entity-stats\"><div class=\"adoption-glance-grid\"><div class=\"adoption-glance-card\"><div class=\"adoption-glance-value\">7%<\/div><div class=\"adoption-glance-label\">Share of stores in our dataset<\/div><\/div><div class=\"adoption-glance-card\"><div class=\"adoption-glance-value\">#7<\/div><div class=\"adoption-glance-label\">Popularity rank<\/div><\/div><div class=\"adoption-glance-card\"><div class=\"adoption-glance-value\">10.8<\/div><div class=\"adoption-glance-label\">Avg apps on their stores<\/div><\/div><\/div><p class=\"adoption-footer\">Based on Shopify stores in our dataset \u00b7 Last updated August 19, 2026.<\/p>\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Dataset\",\"name\":\"PageFly \u2726 Landing Page Builder usage statistics on Shopify\",\"description\":\"Usage data for PageFly \u2726 Landing Page Builder across the Shopify stores in our dataset of 3.5 million stores.\",\"creator\":{\"@type\":\"Organization\",\"name\":\"Shopify Theme Detector\",\"url\":\"https:\/\/shopthemedetector.com\/\"},\"dateModified\":\"2026-08-19T10:46:11+00:00\",\"license\":\"https:\/\/shopthemedetector.com\/how-we-measure\",\"isAccessibleForFree\":true,\"variableMeasured\":[{\"@type\":\"PropertyValue\",\"name\":\"Share of Shopify stores in our dataset\",\"value\":6.95,\"unitText\":\"percent\"},{\"@type\":\"PropertyValue\",\"name\":\"Popularity rank in our dataset\",\"value\":7},{\"@type\":\"PropertyValue\",\"name\":\"Average apps installed per store\",\"value\":10.8}]}<\/script>\n<\/div>\n<h2>How popular is PageFly?<\/h2>\n<p>PageFly is the clear leader in its category. Live detection makes it the most-used landing page app on Shopify, well ahead of the next builder in the ranking. It also tells you something about the stores that run it: they carry far heavier app stacks than the typical store, the mark of established, conversion-focused brands rather than small shops.<\/p>\n<div class=\"live-stats adoption-block adoption-callouts\" data-kind=\"callouts\"><div class=\"adoption-callouts-grid\"><div class=\"adoption-callouts-card\"><div class=\"adoption-callouts-label\">#7 app in our dataset<\/div><div class=\"adoption-callouts-text\">PageFly \u2726 Landing Page Builder is the #7 most-detected app in our dataset.<\/div><\/div><div class=\"adoption-callouts-card\"><div class=\"adoption-callouts-label\">#1 Landing Pages app<\/div><div class=\"adoption-callouts-text\">PageFly \u2726 Landing Page Builder is the most-used Landing Pages app in our dataset.<\/div><\/div><div class=\"adoption-callouts-card\"><div class=\"adoption-callouts-label\">1.7x more used than GemPages Landing Page Builder<\/div><div class=\"adoption-callouts-text\">Stores in our dataset use PageFly \u2726 Landing Page Builder 1.7 times more than GemPages Landing Page Builder, the next Landing Pages app in the ranking.<\/div><\/div><\/div><p class=\"adoption-footer\">Based on Shopify stores in our dataset \u00b7 Last updated August 20, 2026.<\/p>\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Dataset\",\"name\":\"PageFly \u2726 Landing Page Builder by the numbers\",\"description\":\"Data-backed statistics about PageFly \u2726 Landing Page Builder from the Shopify stores in our dataset.\",\"creator\":{\"@type\":\"Organization\",\"name\":\"Shopify Theme Detector\",\"url\":\"https:\/\/shopthemedetector.com\/\"},\"dateModified\":\"2026-08-20T10:39:29+00:00\",\"license\":\"https:\/\/shopthemedetector.com\/how-we-measure\",\"isAccessibleForFree\":true,\"variableMeasured\":[{\"@type\":\"PropertyValue\",\"name\":\"#7 app in our dataset\",\"value\":\"PageFly \u2726 Landing Page Builder is the #7 most-detected app in our dataset.\"},{\"@type\":\"PropertyValue\",\"name\":\"#1 Landing Pages app\",\"value\":\"PageFly \u2726 Landing Page Builder is the most-used Landing Pages app in our dataset.\"},{\"@type\":\"PropertyValue\",\"name\":\"1.7x more used than GemPages Landing Page Builder\",\"value\":\"Stores in our dataset use PageFly \u2726 Landing Page Builder 1.7 times more than GemPages Landing Page Builder, the next Landing Pages app in the ranking.\"}]}<\/script>\n<\/div>\n<p>One trend sets PageFly apart from most apps we track. Where a lot of tools are slowly losing share, PageFly\u2019s adoption has been climbing month over month, a sign that demand for custom, conversion-built pages keeps growing as more stores outgrow what their theme can do on its own.<\/p>\n<div class=\"live-stats adoption-block adoption-trend-block\" data-kind=\"entity-trend\"><svg class=\"adoption-sparkline\" viewBox=\"0 0 680 122\" role=\"img\" aria-label=\"Adoption trend\" style=\"max-width:680px;\"><defs><linearGradient id=\"std-spark-fill\" x1=\"0\" y1=\"0\" x2=\"0\" y2=\"1\"><stop offset=\"0%\" stop-color=\"#5e8e3e\" stop-opacity=\"0.20\"\/><stop offset=\"100%\" stop-color=\"#5e8e3e\" stop-opacity=\"0\"\/><\/linearGradient><\/defs><path d=\"M 12,92 L 12,82.7 143.2,79.4 274.4,67.8 405.6,78.7 536.8,92 668,22 L 668,92 Z\" fill=\"url(#std-spark-fill)\"\/><polyline fill=\"none\" stroke=\"#5e8e3e\" stroke-width=\"2.5\" stroke-linejoin=\"round\" points=\"12,82.7 143.2,79.4 274.4,67.8 405.6,78.7 536.8,92 668,22\"\/><circle cx=\"12\" cy=\"82.7\" r=\"4\" fill=\"#fff\" stroke=\"#5e8e3e\" stroke-width=\"2\"><\/circle><text x=\"12\" y=\"116\" text-anchor=\"start\" font-size=\"11\" fill=\"#9ca3af\">Feb<\/text><circle cx=\"143.2\" cy=\"79.4\" r=\"4\" fill=\"#fff\" stroke=\"#5e8e3e\" stroke-width=\"2\"><\/circle><text x=\"143.2\" y=\"116\" text-anchor=\"middle\" font-size=\"11\" fill=\"#9ca3af\">Mar<\/text><circle cx=\"274.4\" cy=\"67.8\" r=\"4\" fill=\"#fff\" stroke=\"#5e8e3e\" stroke-width=\"2\"><\/circle><text x=\"274.4\" y=\"116\" text-anchor=\"middle\" font-size=\"11\" fill=\"#9ca3af\">Apr<\/text><circle cx=\"405.6\" cy=\"78.7\" r=\"4\" fill=\"#fff\" stroke=\"#5e8e3e\" stroke-width=\"2\"><\/circle><text x=\"405.6\" y=\"116\" text-anchor=\"middle\" font-size=\"11\" fill=\"#9ca3af\">May<\/text><circle cx=\"536.8\" cy=\"92\" r=\"4\" fill=\"#fff\" stroke=\"#5e8e3e\" stroke-width=\"2\"><\/circle><text x=\"536.8\" y=\"116\" text-anchor=\"middle\" font-size=\"11\" fill=\"#9ca3af\">Jun<\/text><circle cx=\"668\" cy=\"22\" r=\"4\" fill=\"#fff\" stroke=\"#5e8e3e\" stroke-width=\"2\"><\/circle><text x=\"668\" y=\"116\" text-anchor=\"end\" font-size=\"11\" fill=\"#9ca3af\">Jul<\/text><text x=\"12\" y=\"73.7\" text-anchor=\"start\" font-size=\"12.5\" font-weight=\"600\" fill=\"#374151\">7.3%<\/text><text x=\"668\" y=\"13\" text-anchor=\"end\" font-size=\"12.5\" font-weight=\"600\" fill=\"#374151\">9.2%<\/text><\/svg><p class=\"adoption-trend-sentence\"><strong>PageFly Landing Page Builder<\/strong> has climbed from 7.3% to 9.2% of Shopify stores in our dataset over recent months.<\/p><p class=\"adoption-footer\">Month-over-month, from live scans &middot; <a href=\"https:\/\/shopthemedetector.com\/shopify-statistics\/trends\">See all Shopify trends &rarr;<\/a><\/p><\/div>\n<h2>What does PageFly do?<\/h2>\n<p>PageFly does one big job: it lets you build pages your theme cannot. The core is a visual, drag-and-drop editor where you place sections, columns, and elements on a canvas and see the result as you go, with more than 320 templates to start from and an AI generator that can draft a page or section for you. You can build landing pages for a campaign, richer product pages, a custom homepage, or an FAQ page, then publish them into your live theme.<\/p>\n<p>Around that sits a conversion toolkit: A\/B testing to compare two versions of a page, click heatmaps and funnel analytics to see where visitors drop off, and an AI audit that scans a page and suggests fixes for speed, SEO, and copy. That combination is why PageFly is used less as a novelty and more as a serious CRO tool, and it is also why the value depends on actually needing custom pages: the toolkit only pays off when you are building and testing pages that move the needle.<\/p>\n<h2>Is PageFly worth it?<\/h2>\n<p>For a store that has outgrown its theme, yes. When you need a landing page for a launch, a product page with a layout your theme cannot produce, or a homepage built around a specific campaign, PageFly gives you that control without a developer, and the built-in testing and analytics help you make those pages convert. This is why it skews toward busy, conversion-led brands rather than new stores.<\/p>\n<p>Where it makes less sense is when your theme already does the job. Modern Shopify themes build flexible sections, so if your layouts already look the way you want, a page builder adds cost, a learning curve, and pages that live inside an app rather than your theme. Treat PageFly as the answer to a real limitation, not a default install.<\/p>\n<div class=\"callout callout-pricing\">\n\t\t<i class=\"fa-solid fa-tag callout-icon\"><\/i>\n\t\t<div class=\"callout-content\">\n\t\t\t<h4>What PageFly costs<\/h4>\n\t\t\t<p>PageFly has a free plan that covers a limited number of published pages, which is enough to test the app or run a single landing page. Paid plans scale up through higher tiers for stores that need more published pages and the full toolkit. It is priced as a serious CRO tool rather than a cheap add-on, so match the plan to how many custom pages you actually publish.<\/p>\n\t\t<\/div>\n\t<\/div>\n<h2>Which themes and apps run with PageFly?<\/h2>\n<p>Because we detect both themes and apps, we can see the company PageFly keeps. Its most common theme is Shopify\u2019s free Dawn, followed by conversion-built premium themes like Prestige and Impulse, which fits a tool used to push those themes further than their stock sections allow. Here are the themes most commonly running it.<\/p>\n<div class=\"live-stats adoption-block\" data-kind=\"themes\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"adoption-chart\" viewBox=\"0 0 760 418\" role=\"img\" aria-label=\"Adoption chart\"><defs><linearGradient id=\"adoption-bar-fill\" x1=\"0\" y1=\"0\" x2=\"1\" y2=\"0\"><stop offset=\"0%\" stop-color=\"#8fbf68\"\/><stop offset=\"100%\" stop-color=\"#5e8e3e\"\/><\/linearGradient><\/defs><g class=\"adoption-row\" transform=\"translate(0,0)\"><title>Dawn: 15.24%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Dawn<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">15.2%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,42)\"><title>Prestige: 6.32%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Prestige<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"177.49081364829\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">6.3%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,84)\"><title>Impulse: 4.59%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Impulse<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"128.90551181102\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">4.6%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,126)\"><title>Horizon: 4.15%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Horizon<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"116.54855643045\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">4.2%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,168)\"><title>Impact: 3.18%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Impact<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"89.307086614173\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">3.2%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,210)\"><title>Shrine PRO: 3.03%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Shrine PRO<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"85.094488188976\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">3%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,252)\"><title>Ella: 1.93%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Ella<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"54.202099737533\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">1.9%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,294)\"><title>Broadcast: 1.89%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Broadcast<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"53.07874015748\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">1.9%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,336)\"><title>Focal: 1.8%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Focal<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"50.551181102362\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">1.8%<\/text><\/g><g class=\"adoption-row\" transform=\"translate(0,378)\"><title>Sense: 1.65%<\/title><text x=\"0\" y=\"21\" class=\"adoption-label\" font-size=\"14\">Sense<\/text><rect x=\"246\" y=\"7\" width=\"428\" height=\"18\" rx=\"4\" fill=\"#f1f5f9\"\/><rect x=\"246\" y=\"7\" width=\"46.338582677165\" height=\"18\" rx=\"4\" fill=\"url(#adoption-bar-fill)\"\/><text x=\"690\" y=\"21\" class=\"adoption-value\" font-size=\"13\">1.7%<\/text><\/g><\/svg><div class=\"adoption-table-wrap\"><table class=\"adoption-table\"><thead><tr><th>Rank<\/th><th>Theme<\/th><th>% of stores<\/th><\/tr><\/thead><tbody><tr><td>1<\/td><td>Dawn<\/td><td>15.2%<\/td><\/tr><tr><td>2<\/td><td>Prestige<\/td><td>6.3%<\/td><\/tr><tr><td>3<\/td><td>Impulse<\/td><td>4.6%<\/td><\/tr><tr><td>4<\/td><td>Horizon<\/td><td>4.2%<\/td><\/tr><tr><td>5<\/td><td>Impact<\/td><td>3.2%<\/td><\/tr><tr><td>6<\/td><td>Shrine PRO<\/td><td>3%<\/td><\/tr><tr><td>7<\/td><td>Ella<\/td><td>1.9%<\/td><\/tr><tr><td>8<\/td><td>Broadcast<\/td><td>1.9%<\/td><\/tr><tr><td>9<\/td><td>Focal<\/td><td>1.8%<\/td><\/tr><tr><td>10<\/td><td>Sense<\/td><td>1.7%<\/td><\/tr><\/tbody><\/table><\/div>\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"Dataset\",\"name\":\"Shopify theme adoption\",\"description\":\"Themes ranked by store adoption, based on 3.5 million Shopify stores.\",\"creator\":{\"@type\":\"Organization\",\"name\":\"Shopify Theme Detector\",\"url\":\"https:\/\/shopthemedetector.com\/\"},\"dateModified\":\"2026-08-20T10:39:29+00:00\",\"variableMeasured\":\"theme adoption (% of stores)\",\"license\":\"https:\/\/shopthemedetector.com\/how-we-measure\",\"isAccessibleForFree\":true,\"mainEntity\":{\"@type\":\"ItemList\",\"itemListOrder\":\"https:\/\/schema.org\/ItemListOrderDescending\",\"numberOfItems\":10,\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Dawn\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":15.24,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Prestige\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":6.32,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Impulse\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":4.59,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Horizon\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":4.15,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"Impact\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":3.18,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":6,\"name\":\"Shrine PRO\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":3.03,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":7,\"name\":\"Ella\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":1.93,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":8,\"name\":\"Broadcast\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":1.89,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":9,\"name\":\"Focal\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":1.8,\"unitText\":\"PERCENT\"}]},{\"@type\":\"ListItem\",\"position\":10,\"name\":\"Sense\",\"additionalProperty\":[{\"@type\":\"PropertyValue\",\"propertyID\":\"adoption_percent\",\"value\":1.65,\"unitText\":\"PERCENT\"}]}]}}<\/script>\n<p class=\"adoption-footer\">Last updated August 20, 2026.<\/p><\/div>\n<p>The app side is the real tell. Most stores running PageFly also run a reviews app and a subscription tool, and many pair it with a major email platform and analytics, so they carry heavier app stacks than the average store. These are full conversion-and-retention operations, and PageFly is the piece that gives their pages a custom look. For the full breakdown of themes, paired apps, and store types, see the <a href=\"https:\/\/shopthemedetector.com\/shopify-apps\/pagefly\">live PageFly usage statistics<\/a>.<\/p>\n<h2>What kinds of stores use PageFly?<\/h2>\n<p>PageFly stores skew toward conversion-focused businesses that treat their pages as something to design and test, not just fill in. Subscription and direct-to-consumer brands are well represented, and the wider profile is established stores with the traffic, and the incentive, to build custom landing and product pages. These are operations where a better page pays for itself.<\/p>\n<p>That profile explains the heavy app stacks and the category leadership. A store already investing in reviews, subscriptions, email, and analytics has the volume and the maturity to get a return from custom pages too. A newer or smaller store on a flexible theme usually does not, which is exactly where the next section lands.<\/p>\n<div class=\"callout callout-watch-out\">\n\t\t<i class=\"fa-solid fa-exclamation-circle callout-icon\"><\/i>\n\t\t<div class=\"callout-content\">\n\t\t\t<h4>Watch the page weight<\/h4>\n\t\t\t<p>The trap with any page builder is building heavy pages that slow your store. A landing page stuffed with sliders, videos, and animations can hurt load time, and speed affects both conversions and rankings. Use PageFly\u2019s built-in audit, keep pages lean, and test load speed on mobile before you publish. The tool can build fast pages or slow ones; the discipline is yours.<\/p>\n\t\t<\/div>\n\t<\/div>\n<h2>PageFly pros and cons<\/h2>\n<div class=\"pros-cons-container\"><div class=\"pros-box\">\n\t\t<h4><i class=\"fa-solid fa-thumbs-up\"><\/i> Pros<\/h4><\/p>\n<ul>\n<li>The most-used and highest-rated landing page builder on Shopify<\/li>\n<li>Drag-and-drop editor with 320-plus templates and AI page generation<\/li>\n<li>Built-in A\/B testing, heatmaps, and funnel analytics for CRO<\/li>\n<li>Free plan to start, plus a large template and integration library<\/li>\n<\/ul>\n<p><\/div><div class=\"cons-box\">\n\t\t<h4><i class=\"fa-solid fa-thumbs-down\"><\/i> Cons<\/h4><\/p>\n<ul>\n<li>A learning curve compared with editing theme sections<\/li>\n<li>Over-built pages can slow your store if you are not careful<\/li>\n<li>Pages live inside the app rather than your theme<\/li>\n<li>Priced as a serious tool; costs climb with published pages<\/li>\n<\/ul>\n<p><\/div><\/div>\n<p>Page builders have a reputation for slowing stores down, so speed is a fair thing to check with PageFly. On plain averages, stores using it can look a little slower, but that mostly reflects the bigger, more complex stores that reach for a page builder in the first place. Compared fairly against similar stores, the ones running PageFly pass Google\u2019s speed test (Core Web Vitals) slightly more often, not less, about 65% versus 62% for comparable stores without it, among stores with enough traffic to appear in Google\u2019s Chrome UX Report.<\/p>\n<div class=\"live-stats adoption-block\" data-kind=\"stack-speed\" style=\"overflow-x:auto;\"><h2 class=\"adoption-heading\">Does PageFly slow a store down?<\/h2><p class=\"std-speed__lead\">Compared only against stores on the same theme, running the same number of apps and carrying a similar catalogue, stores with <strong>PageFly \u2726 Landing Page Builder<\/strong> installed pass Core Web Vitals <strong>3.2 points higher<\/strong> of the time (2,339 comparable stores across 473 matched groups).<\/p><table style=\"width:100%;border-collapse:collapse;font-size:.95rem;\"><thead><tr style=\"text-align:left;border-bottom:2px solid #e3e8ef;\"><th style=\"padding:8px 10px;\">Comparison<\/th><th style=\"padding:8px 10px;\">With PageFly \u2726 Landing Page Builder<\/th><th style=\"padding:8px 10px;\">Without<\/th><th style=\"padding:8px 10px;\">Stores compared<\/th><\/tr><\/thead><tbody><tr style=\"border-bottom:1px solid #eef1f4;\"><th scope=\"row\" style=\"padding:8px 10px;text-align:left;font-weight:700;\">Like-for-like stores<\/th><td style=\"padding:8px 10px;\"><strong>63.7%<\/strong><\/td><td style=\"padding:8px 10px;\"><strong>60.5%<\/strong><\/td><td style=\"padding:8px 10px;\">2,480 with \u00b7 17,391 without<\/td><\/tr><tr style=\"border-bottom:1px solid #eef1f4;\"><th scope=\"row\" style=\"padding:8px 10px;text-align:left;font-weight:700;\">All stores, unmatched<\/th><td style=\"padding:8px 10px;\"><strong>63%<\/strong><\/td><td style=\"padding:8px 10px;\"><strong>67.8%<\/strong><\/td><td style=\"padding:8px 10px;\">2,771 with \u00b7 28,847 without<\/td><\/tr><\/tbody><\/table><p class=\"adoption-footer\">Real-world Core Web Vitals from the Chrome UX Report, matched to the apps we detect on the same stores. The unmatched row is shown for contrast only. It compares two different kinds of store, which is why the like-for-like row is the one to read. These are associations, not causes: stores running long app lists are bigger and busier than stores running short ones, so an app marks the kind of store as much as it moves the numbers. Store counts are shown on every row. <a href=\"https:\/\/shopthemedetector.com\/how-we-measure\">How we measure<\/a>.<\/p><\/div>\n<h2>Who should use PageFly?<\/h2>\n<p>Reach for PageFly if your store needs pages your theme cannot build, custom landing pages for campaigns, richer product pages, or a bespoke homepage, and you want to design and test them without a developer. For conversion-led and subscription brands, the editor plus the built-in testing and analytics pay for themselves, and the free plan lets you try the idea before you commit.<\/p>\n<p>Skip it, or wait, if your theme\u2019s sections already give you the layouts you want. A flexible modern theme covers a lot of ground for free, and adding a page builder you do not need means extra cost, a learning curve, and pages tied to an app. PageFly is the right tool once your theme becomes the limitation, and an unnecessary one before then. The main alternative to weigh is <a href=\"https:\/\/shopthemedetector.com\/blog\/gempages-shopify-app-review\/\">GemPages<\/a>, the other leading Shopify page builder, with its own <a href=\"https:\/\/shopthemedetector.com\/shopify-apps\/gempages\">Shopify install data<\/a>.<\/p>\n<div class=\"callout callout-editors-choice\">\n\t\t<i class=\"fa-solid fa-star callout-icon\"><\/i>\n\t\t<div class=\"callout-content\">\n\t\t\t<h4>Our verdict<\/h4>\n\t\t\t<p>PageFly is our pick for stores that have outgrown their theme and want to design and test custom pages without code. Start on the free plan, use the built-in audit to keep pages fast, and match the paid tier to how many pages you publish. If your theme already does the job, you do not need it yet.<\/p>\n\t\t<\/div>\n\t<\/div>\n<div class=\"std-btn\">\n\t\t\t\t<a class=\"btn btn-default \" href=\"https:\/\/shopthemedetector.com\/blog\/offer\/pagefly\/\" rel=\"nofollow\" target=\"_blank\"><span>Try PageFly free<\/span> <\/a>\n\t\t\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>PageFly Landing Page Builder is a drag-and-drop page builder for Shopify, the app you reach for when your theme\u2019s built-in sections run out and you need a custom landing page,\u2026<\/p>\n","protected":false},"author":8,"featured_media":51245,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_title":"PageFly Landing Page Builder Review [Year]","_yoast_wpseo_metadesc":"PageFly Landing Page Builder is the No.1 page builder on Shopify. We tested the drag-and-drop editor, AI tools, pricing, and who it's actually for.","_yoast_wpseo_metatitle":"","footnotes":""},"categories":[3],"tags":[],"class_list":{"0":"post-51242","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-shopify-apps"},"acf":{"breadcrumbs":[{"postpage":[30420]}],"conclusion":"<h2>Is PageFly worth it?<\/h2>\n<p>For a store that has outgrown its theme, yes. The data shows why it leads its category: PageFly is the most-used landing page app on Shopify, one of the few whose adoption is still climbing, and it is chosen by conversion-focused, app-heavy brands that treat their pages as something to design and test. Start on the free plan, lean on the AI audit to keep pages fast, and match the paid tier to how many pages you publish. The only real trap is building heavy pages that slow your store, so keep them lean. To see how it fits alongside everything else, browse our <a href=\"https:\/\/shopthemedetector.com\/blog\/top-rated-shopify-apps\/\">guide to the best Shopify apps<\/a>, or read our take on <a href=\"https:\/\/shopthemedetector.com\/blog\/shopify-page-builder-vs-themes\/\">page builders versus theme sections<\/a>. And any time you spot a store with a slick custom landing page, you can scan it to see whether it is built with PageFly and what theme and apps it pairs with.<\/p>","repeater":null,"filter":false,"attach_to_post":null,"author_bio":false,"custom_author_bio":false,"author_bio_name":"","author_bio_info":"","_meta_excerpt_title":"","meta_excerpt":"","trust_signals":{"expert_reviewed":true,"items_tested":""},"key_statistics":null,"key_takeaways":{"takeaways_items":null},"required_subtopics":null,"context_block":{"context_heading":"","context_excerpt":"","context_content":""},"methodology":{"methodology_heading":"","methodology_content":""},"comparison_table":"","mid_content_cta":{"cta_text":"","cta_button_text":"","cta_link":""}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PageFly Landing Page Builder Review 2026<\/title>\n<meta name=\"description\" content=\"PageFly Landing Page Builder is the No.1 page builder on Shopify. 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