11 Best Shopify Instagram Apps to Promote Your Store - 2026
Last modified: February 1, 2026
| # | Image | Name | |
|---|---|---|---|
| 1 |
|
Covet.Pics
|
|
| 2 |
|
Instafeed
|
|
| 3 |
|
Instagram Feed + TikTok Videos by Tagembed
|
|
| 4 |
|
Growave
|
|
| 5 |
|
Showcase
|
|
| 6 |
|
Socialwidget
|
|
| 7 |
|
Gleam
|
|
| 8 |
|
Snapppt
|
|
| 9 |
|
InstaShow
|
|
| 10 |
|
FourSixty
|
|
| 11 |
|
Flightplan
|
|
|
Show More
|
|||
Our rankings aren't just opinions. They are based on proprietary detection data from 3.5 million+ Shopify stores, aggregated daily since 2017.
Covet.Pics
If you’re selling products, then covet.pics is one of the Shopify Instagram apps that you must consider installing on your store. It has a lot of powerful features to help you create galleries that offer audiences the product and lifestyle photography and imagery they demand so much on Instagram.
One of the reasons why people abandon carts is that the process to buy takes too long. However, Covet.pics reduces this by offering audiences the chance to buy inside the gallery that attracted them to the product in the first place. If there are variants to the product, like clothing sizes, the ‘buy’ button will display these to the customer as well.
Another great benefit of this product is that users who want to showcase your products on their Instagram feeds, can also connect their images to your store. This can help you sell more as it improves social proof of how good your product is. This is also a great way to run photo contests that improve engagement rates on Instagram and help sales further.
Finally, you don’t have to rely on the images connected to your products. You can upload your own images manually to continually fill your Instagram feed with interesting and exciting images.
Covet.pics Highlights:
- You can have numerous product-specific galleries that can be automatically generated by simply tagging the product.
- Great support for the app.
- There is a free, limited functionality, of this app. However, for the best results, it pays to use one of the premium versions. You can also get a 30-day free trial.
- Some great features like A/B testing galleries to see what audiences prefer when it comes to your products on Instagram.
Instafeed
This is a low-cost Shopify Instagram app that claims to be compatible with all themes and devices. Therefore, you can be sure that your audience will see your content exactly how you want it to be viewed. This is in part thanks to the automatic adjustment the app does to images and posts to compensate for different screens. The app also supports videos that you host on your website and allows you to share them across Instagram.
When you update to the Instafeed Pro, you can add product tags to your posts. This makes your Instagram feed an extension of your store that people can click upon and be taken directly to your store to purchase the product.
On your website, your Instagram stream will look beautiful. When someone likes the look of some content, then they can select that post to take a closer look. The App allows you to determine whether this takes the visitor to Instagram, or just view the post in a popup window. In the Pro version you can also limit the posts displayed in that stream so they are filtered by numerous hashtags.
To build social proof, you can also display the number of likes and comments on your posts. If you get a lot of interaction, this can really help you boost your social proofing and attract more people to follow you.
Instafeed Highlights:
- Customizable ways that your audience can interact with your Instagram feed.
- Turn your Instagram content into part of your shopping experience, with product tags that allow customers to buy on the social media network.
- A free plan is available, but the pro version is very reasonably priced as well.
- Customize what your feed contains with hashtag filters.
Instagram Feed + TikTok Videos by Tagembed
In this highly competitive Shopify platform, if you are looking for the simplest way to enhance your store visuals, then Tagembed’s Instagram Feed + TikTok video is an app for you to take a look at. You can easily find it on the Shopify app store and start with your free account. In addition, it provides a wide range of content for your Shopify store as you can add feeds from 15+ social media platforms, including Facebook, Instagram, TikTok, X (previously Twitter), YouTube, Vimeo, Pinterest, Slack, etc.
It helps you collect the feed from all social media platforms from your desired source and displays them beautifully on your Shopify website.
Talking about enhancing the beauty of the website, the app allows users to personalize their embedded feed by changing its font size, font style, theme background, CTA and more through customization features.
While you cannot control people from posting their content on social media websites, with the moderation feature, you can monitor your feed on the website and filter out all irrelevant and spam content from it.
Using this tool is extremely easy, so even if you don’t have any coding skill or knowledge, you can still operate this app like a pro. It is coding-free and does not require any developer or specialist.
Instagram Feed + TikTok Videos plugin highlights:
- Responsive Feeds - It doesn’t matter if your visitor is using PC, mobile or tablet. The feed adjusts itself with the screen type and enhances visitors’ browsing experience.
- Regular updates - There is no need to refresh the feed manually, it displays the content on your website as soon as it uploads on the social media space.
- Cost-effective - With a free forever plan, it is affordable in all marketing budgets.
- Support - The quick and active assistance helps you to overcome any difficulty with the app.
Growave
Growave is the all-in-one Shopify marketing platform that empowers your store with Product Reviews, Wishlists, Rewards and Loyalty programs, Referrals, Social Login, and Instagram Galleries.
Turn your Instagram content and user generated content into shoppable galleries and allow your customers to shop directly from the posts.
Drive inspiration
Showcase stunning shoppable Instagram & UGC galleries across your site to increase product discovery, drive inspiration, and boost sales. Embed shoppable galleries on your homepage, product and dedicated pages, or anywhere else you’d like.
Every photo sells
Tag products on your photos and let your customers shop what they see. Use the power of user generated content to boost credibility and increase sales.
It’s all about visuals
Beautiful and clean shoppable galleries. Just as it is supposed to be.
- Customize to match your brand colors and fonts
- Choose the most appealing layouts (slideshows, grid, listing, and masonry)
- Embed anywhere to make more sales
Moderate & curate
Growave gives you full control over the content in your galleries. Publish curated photos and prevent brand damaging.
Multiple galleries
Create shoppable galleries for each product or collection, and display them anywhere on your Shopify site.
Tag multiple products and links
Tag as many products as you want on your photos and add links to any webpage.
Analyze Engagement
See which photos drive engagement, and which photos drive conversion.
Product page galleries
Inspire your customers with product specific Instagram galleries on your product detail pages.
Customize look & feel
Customize every piece of your Instagram & UGC galleries for your aesthetics.
Growave Highlights:
- Rewards and Loyalty
- Reviews
- Wishlists
- Instagram galleries
- Automated emails
- Social login
Showcase
With Showcase you can turn your Instagram content and content generated by users into some of the best shoppable galleries on the social media platform for your store. This allows users to quickly see and buy products from your Instagram feeds. The app allows you to tag products contained within video and photo Instagram posts to create a gallery that users can use to shop from.
This technique is said to improve revenue per visit, get better conversion rates on stores, and decrease bounce and exit rates.
The customer generated content is a big seller for this app. Having highly engaged audiences who share everything related to your product allows you to increase your brand’s social proof. This helps to improve store revenues and bring new customers to your brand.
In addition, Showcase has customisable functionality that can really help you to blend the app into your store’s brand. This helps you to create a store that doesn’t look like a hotchpotch of different tools and is instead one streamlined website with a single, unifying purpose and goal.
Finally, one of the best functions for this app is that you can hand-pick your content, to prevent negative content entering your stream, or you can automate to save you time allowing you to do the job you love doing: servicing your customers.
Showcase Highlights:
- Manage this app on the go with the free mobile app that comes with this Shopify one.
- A free 14-day trial that can help you see whether Showcase is really the Shopify Instagram app for you.
- Customization so you can match the design of the app to your preferred colors, layout and even language.
- Put user-generated content into focus and prove why your products should be bought by website visitors.
Socialwidget
Socialwidget offers shoppable feed solutions to grow more sales online. You can drive social proof and add stunning feeds from both Instagram and TikTok as shoppable widgets onto your Shopify store. More importantly, Socialwidget lets you easily create, customize, translate, and embed Instagram feeds, and TikTok video feeds anywhere on your pages without any coding.
What makes it a good fit?
Socialwidget brings stunning templates for merchants to display high-converting shoppable Instagram & TikTok widgets on their Shopify stores. Everything is customized and managed in one place to fit your store’s themes and responsive to both desktop & mobile screens with no technical bugs or glitches.
Socialwidget Highlights:
- Group Instagram photos/videos/carousels or TikTok videos into widgets and embed them on the website, even on product detail pages.
- Add product tags to your Instagram & TikTok media to make them shoppable.
- Embed Instagram Stories widget onto your website as ‘highlight’.
- Instagram & TikTok made-to-use creative widget templates.
- Sort media sources from other Instagram accounts and hashtags.
- Automatically translate your widget’s language with one click.
- User-friendly dashboard, suitable for merchants of any technical background.
Pricing Plans
Free Plan Available | Paid Plan Starts at $9.90 to $49.90 per month
Gleam
Gleam is the perfect Instagram app for those looking to run a competition through Instagram and on your website. All you have to do is set up your competition and then integrate it into your Shopify page/theme. The drag and drop interface makes it simple to do.
The benefits of Gleam are enormous, with aspects such as MailChimp, ConverKit, and more email marketing software integrations and more than one way to allow your audience to enter the competition (Facebook, Twitter, etc.).
You can also get customers to participate in a photo contests, which are a great way to get people to interact with your Instagram account.
Gleam Highlights:
- Integrates with other 30 email marketing software providers to help you grow your email marketing list.
- Can host photo competitions that help to grow brand awareness and increase sales.
- Can link to more than just Instagram with Facebook, Twitter, and others included.
- Drag and drop interface makes it easy to use and customize for your own brand.
Snapppt
This is one of the best free Shopify Instagram apps available on the market. It helps you to embed shoppable galleries and user generated content directly into your store, product page, and more, so your visitors can see a product they like and buy it quickly. With such an easy-to-use installation process, you can literally be selling with your Instagram account within minutes of downloading the app.
Another bonus of Snapppt is that it is an approved Instagram App, so you know it has a quality coding and development team behind it. Despite being free, it is powerful and can help you generate additional sticking power on your store as well as additional revenue.
The challenge with this app is that it is limited in terms of the number of accounts you can link to. You are also limited to hosting competitions or other high-end marketing options.
However, reporting is brilliant. Customers who have clicked on an Instagram image are tracked right through to the purchase, so you can see which images on your feed are performing best. This can help you to copy the style of high performing images and make more profitable use of your Instagram account.
Snappt Highlights:
- A free app that helps you sell through Instagram galleries.
- Superior tracking so you can see which images are performing well.
- An Instagram approved App.
- Is known to be used by many top brands.
InstaShow
InstaShow is the perfect Instagram app for your Shopify store if you’re not technically competent. It has a free installation service that gets the developers to install the app into your store and get it working for you.
Once installed, you can collect content for your Instagram gallery from many different sources including: usernames, tags, URLs for images. You can set images to be collected by multiple aspects like multiple-usernames or a combination of the settings. This allows you to completely customize your galleries so they are perfect for the page you’re installing them on.
You can also customize the gallery in terms of height, width, gutter and determine the number of grid columns and rows. No matter what you have designed your gallery size to be, the images displayed will be automatically adjusted so they are the perfect fit for your area.
There are 12 ready-to-use color schemes on this app, and you can install pop-up elements and other cool features to make your content standout.
InstaShow Highlights:
- Supports 24 languages.
- Adjustable feed title so you can ensure people know what the feed is specifically showing.
- Adjustable cache time.
- Free installation if you’re not technically astute.
FourSixty
This is one big Shopify Instagram app that is trusted by lots of large brands across the world. It makes your Instagram content shoppable and can really help you grow. There are so many features on this app, that it is hard to imagine you would need another app for your Instagram content. For one thing, you can collect user generated content via mentions or hashtags, so you can always see what is being said about you and let others know about the positive word from their peers. You can also moderate the content, to ensure nothing you don’t want appears in your gallery.
In addition, all galleries can become shoppable, so add a product tag and customers can buy directly from Instagram images. There is no need for shoppers to go to the product page, the product can be added directly to their cart.
If you work with influencers, then you can certainly use this app. It allows you to track the campaigns of influencers you already work with to determine engagement and keep them accountable for content they publish.
The customization power for this app is brilliant. You can change the style, colors, fonts and more of the app so it matches your brand and fits neatly into your brand.
FourSixty Highlights:
- Schedule updates so you can have your content published throughout a week or when your customers are online, and you’re not working.
- Can connect to Instagram and Facebook marketing accounts so you can re-market and reclaim abandoned carts.
- A superior analytics suite that can help you track actions on your account to ensure you’re optimizing content and making the most of your images.
- Great support for those who buy the app to help you install and get the most out of your Instagram content.
Flightplan
Flightplan is a free little app that can help you claim back some of those people who abandon their carts on your store. Flightplan is labelled as a Facebook app, but it serves Instagram as well, as both platforms are highly linked.
One of the biggest advantages of Flightplan is that it is free to download. It also offers automatic ad optimization so you aren’t wasting your money on retargeting marketing.
The way that the software works, you can easily promote products currently in stock as well as target specific audience groups. If you want to know how your ads are performing, there is a real-time data monitoring option that is easy to understand.
Considering that between 50% - 80% of your carts can be abandoned, this tool might just help grow your revenues without too much additional work.
Flightplan Highlights:
- A free piece of software that can help bring back customers who have abandoned their cart.
- Easy to install software on your Shopify store with no technical knowledge required.
- Pixel tracking software included in the app.
- The Flightplan team was awarded Facebook Innovator of the Year back in 2015 for this software.
-
Are these apps compatible with all Shopify themes?
The compatibility of Shopify Instagram apps with all Shopify themes can vary depending on the specific app. It’s advisable to check the app’s documentation or contact the app’s support team to confirm compatibility with your chosen Shopify theme.
-
How do these apps handle user privacy and data security?
The handling of user privacy and data security varies among different Shopify Instagram apps. Generally, these apps adhere to strict privacy policies and security protocols, ensuring user data is protected and compliant with legal requirements like GDPR and CCPA.
-
How do Shopify Instagram apps affect website performance?
Shopify Instagram apps can potentially impact website performance, depending on their complexity and optimization. However, well-designed apps are optimized to minimize any slowdowns, ensuring that the user experience remains smooth and responsive.
Outstanding Features of Shopify Instagram Apps
Visual Commerce Enhancement
Visual appeal is a critical aspect of e-commerce. Shopify Instagram apps are designed to transform static online storefronts into dynamic visual marketplaces.
The integration of shoppable Instagram galleries enables customers to purchase products directly from images, a feature that has proven instrumental in increasing conversion rates and enhancing the shopping experience.
Real-Time Engagement
Real-time customer engagement is a cornerstone of effective digital marketing. Shopify Instagram apps offer features that ensure the real-time syncing of Instagram content with online stores.
This keeps the content fresh and the audience engaged, leading to increased dwell time and enhanced customer loyalty.
User-Generated Content Utilization
User-generated content (UGC) is pivotal in building brand credibility. Shopify Instagram apps facilitate the seamless integration of customer reviews, images, and videos into online stores.
This not only provides social proof but also fosters a sense of community among buyers, leading to increased trust and sales.
Promoting Your Store with Shopify Instagram Apps
Enhanced Brand Visibility
Harness the power of Shopify Instagram apps to elevate brand visibility. These apps are adept at showcasing vibrant and engaging Instagram content directly on the store, enhancing the aesthetic appeal and drawing in a wider audience.
Experience attests to the increased brand recognition and customer engagement resulting from the strategic integration of Instagram content, making it a cornerstone in promotional strategies.
Targeted Marketing Campaigns
The ability to execute precise and effective marketing campaigns is another advantage of Shopify Instagram apps. They offer automated intelligence features that facilitate the creation of personalized ad experiences.
Reaching new audiences and re-engaging existing customers effectively has resulted in a substantial uplift in conversion rates and customer retention.
Customer Engagement Boost
Shopify Instagram apps play a pivotal role in amplifying customer engagement. By integrating real-time social proof and user-generated content, these apps enrich the content landscape of online stores.
The dynamic environment fosters active customer interaction, sharing, and engagement with the brand, leading to enhanced customer loyalty and increased sales.
Conclusion: 11 Best Shopify Instagram Apps?
Instagram is going to be a big part of the consumer journey, especially those under 35 years of age, who make up about 60% of the market. If you don’t have one of the Shopify Instagram apps connected to your store, then you could be missing out on a lot of revenue and traffic. So take a look at the options above and see which will make your store a success today.
