How to Grow Facebook Fans for your Shopify Store
Last modified: April 27, 2021
Facebook is one of the largest social media networks across the world and having a presence on the platform is really important. You should really be spending some time everyday, adding new followers and fans to your Facebook Business page to get more interaction and engagement. This can also help with sales and build long term relationships that can help you sell more in the long term through high trust levels.
There are many ways that you can grow your following on Facebook for your Shopify store. Here are some of the options for you.
1. Facebook Advertising
Facebook advertising is one of the top ways that you can improve the number of fans that you have on your Facebook page. Experts say you should be spending at least $1 a day on advertising your website’s Facebook page to new audiences. This might only get you one or two likes a day, but it could be worth 300-600 new likes a year.
What is important to note is that your content will only be seen by 5-17% of your followers. So 300-600 new followers only really means that 50-100 will see new content you publish.
2. Publish Lots of New Content
You need to publish new content on a regular basis. At least one post should be published every day. When Facebook users see an active page they automatically feel encouraged to like the page. New posts can be automatically generated on your Facebook page through apps like this one, which can auto-post lots of new content to your website with ease.
If you can add two or three posts per day, you will see better results.
You could gamify the experience by including liking your Facebook page as part of a competition or receiving a discount off a cart. This option can really help you build likes fast, but you need to be sure that you’re going to get the long term benefit of this.
Another option could be to use a popup on your website that encourages your visitors to like your website.
4. Ask in an Email
Ask subscribers in your email marketing campaigns to give your Facebook page a like. This can be a simple, yet effective, way to grow your store’s social proof. It doesn’t take long and using platforms like this one, can allow you to create the email inside Shopify and get more Facebook fans within seconds.
Final Word: How to Grow Facebook Fans for your Shopify Store
When it comes to marketing, Facebook is a really important aspect to growing your business. A high number of Facebook fans on your business page can help show customers that you can be trusted. There are numerous ways to grow the collection of fans on your Shopify store, with those listed above the easiest to implement.