Did you know that 70% of your visitors will never return to your store unless you subscribe them? Sometimes, people think that means that you have to subscribe them to an email marketing list. While there are numerous benefits to this, it isn’t always the best option. Instead, you might want to subscribe them to your blog. This is when they’ll get notifications every time you publish new content to your blog.

For this to happen, you will have to invite your visitors to subscribe to your blog.

This article details how you can offer this to your customers. Alternatively, you can use other efforts to subscribe them to your blog or brand. This can include using push notifications, SMS notifications, or email marketing options.

But here are the instructions for getting customers to subscribe to your blog.

Key Takeaways
1
Offer clear value and benefits in your newsletter to attract subscribers.
2
Build trust with a transparent privacy policy and easy unsubscribe options.
3
Streamline the subscription process for higher conversion rates.

Step 1 - Login

Login to your Shopify store using your credentials.

Step 2 - Enter Blog Posts

From the admin page, go to the Blog Posts through the ‘Online Store’ page and then entering the ‘Blog Posts’ option from the dropdown menu. From here, you need to choose the blog that you want to invite subscriptions too by clicking on the name of the blog.

Step 3 - Enter Feed Name

In the chosen the blog’s details page, you need to scroll down to find the ‘Content’ field and type in the feed name by text into the feed.

Step 4 - Complete

Now you can complete the process by saving the page through the blue ‘Save’ button at the top right of the page.