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Shopify Basic vs. Grow: Which Plan’s Right for You in 2025?
Last modified: April 10, 2025
If you’re building your store on Shopify and staring at the “Basic” and “Grow” plans like 👀 …you’re not alone.
They look kinda similar. Cost different amounts. And Shopify ain’t exactly yelling “here’s the difference” from the rooftops. So which one’s actually worth it?
We broke it all down: what you get with each plan, what the real differences are, and who should pick what. No fluff. No vague marketing lingo. Just straight-up clarity to help you choose the best plan for where your biz is right now.
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Shopify Basic vs. Grow: Quick Comparison
Feature | Basic | Grow |
---|---|---|
Monthly price (annual) | $29 | $79 |
Online store | ✅ | ✅ |
Staff accounts | 1 | 5 |
Standard reports | ❌ | ✅ |
Credit card rate (online) | 2.9% + 30¢ | 1.9% + 30¢ |
POS access | ✅ | ✅ |
International pricing tools | ❌ | ✅ |
Gift cards | ✅ | ✅ |
The jump from Basic to Grow isn’t just about staff—it’s about saving money at scale, unlocking reporting, and prepping to grow.
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Let’s Talk Shopify Basic
Perfect for: Solo hustlers, side hustles, new businesses, or creators just starting to sell.
Shopify Basic is your starter kit. It gives you:
- A fully functional online store
- Access to all sales channels (Insta, TikTok, Amazon, etc.)
- 1 staff login (just you, fam)
- Standard shipping discounts
- Gift cards, abandoned cart recovery, and basic POS
It’s great if you’re testing your idea, dropshipping, or launching with a lean budget. But it’s also kinda limited once sales pick up.
What You Get with Shopify Grow
Perfect for: Growing brands, small teams, or anyone selling regularly and wanting better insights + lower fees.
Shopify Grow takes Basic and adds:
- Up to 5 staff accounts
- Lower transaction fees (1.9% vs 2.9%—that adds up fast)
- Standard reports to track what’s working
- Better international selling tools
If you’re processing $5k+ a month, the fee difference alone might cover the plan upgrade. Not even kidding.
And the reporting? Total game-changer. Instead of vibes, you’re making decisions based on real numbers. 🔍
When to Stick with Basic
Your sales are under $3,000/month
You’re the only person running the store
You’re okay with fewer analytics and want to keep it simple
You’re just starting and testing the market
When to Upgrade to Grow
You’re scaling and need more team members
You want detailed sales, product, and customer reports
You’re tired of high credit card fees eating into profits
You’re expanding to international or multi-location sales
TL;DR – Basic vs. Grow
- Pick Basic if you’re starting small and want the essentials.
- Pick Grow if you’re selling consistently and want more control, more data, and fewer fees.
Think of it like this:
Basic is the bike. Grow is the e-bike. Both get you moving. One gets you there faster—with less leg burn.
Final Word
If you’re on Basic and feeling bottlenecked—Grow might be the unlock you need. And if you’re just launching? Start small, then level up when the time’s right. Shopify made that easy with monthly flexibility.