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The Top 10 Shopify Google Tag Manager Apps – [2023]

Last modified: May 26, 2023

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Brands, like yours, thrive on data. It doesn’t matter whether you realize it, use it or just collect it, data is a significant part of your business’ success. Some tools like Google Analytics can help you use some of the data to better improve your SEO and gain more traffic. But there are limitations to Google Analytics.

However, if you integrate Google Analytics with the Google Tag Manager, you can better improve data collection that can help drive your business. For this to be most effective on your store, you should install one of the many Shopify Google Tag Manager apps available.

What Do Shopify Google Tag Manager Apps Do?

Shopify Google Tag Manager apps allow you to manage tags on your websites that identify users on your website and translate that into data for your website. This can help you to identify trends much faster that can help you shape marketing campaigns. It can also help you with running Google Adwords and Google Shopping campaigns.

This is not the same as adding meta tags.

So, what are the best Shopify Google Tag Manager apps? Here’s our selection.

Filter between free and paid

AVADA Google Tag Manager

AVADA Google Tag Manager

Take your eCommerce store to the next level with this Google Tag Manager app. This app supports not just Google Tag Manager but also Facebook Pixel. It also supports more than 70 popular tags that can help identify visitors to your website, and they can be used on your website with just a few clicks with no need to interact, add or change coding on your Shopify store.

With the changes that are made to your store, you’ll be able to better track and gather data on visitors. You’ll be able to do this quicker and more conveniently. The app will therefore help you to track transactions, Facebook Pixel, Remarketing Ads, etc.

One of the benefits of this app is that it allows you to manage all the tags whether they are for Facebook or Google in one place. And with all the most essential tags already built-in, then there are limited actions that you need to do.

AVADA Google Tag Manager Highlights:

  • See where carts are abandoned on your site.
  • Track marketing behaviour across your site.
  • Use for both Google and Facebook.
  • Contains everything you need to install all the most essential tags without needing to use any coding.

Final Word: The Top 10 Shopify Google Tag Manager Apps

By using one of the Shopify Google Tag Manager apps you can improve your marketing campaigns conversions. This can help you increase your store’s revenues and profits. Most of the apps on the list use Google Tag Manager at least somewhere in the app, though a couple do the same job and are good alternatives. The choice of which you use is up to you, which one will you use?

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