Pizza sells on appetite, speed and a great-looking pie. Whether it is a pizzeria taking online orders, a frozen-pizza brand shipping nationwide, or a kit maker, the store has to make the pizza look irresistible and ordering effortless. The themes here fit a pizza restaurant or brand moving online, from a purpose-built restaurant layout to bold, photography-led designs, and below them is a short guide to starting a pizza store.

We ordered the themes by fit and how widely each is adopted across Shopify stores in our data, and each card explains why it suits a pizza store. Prices are one-time and ratings come from the Shopify Theme Store.

Key Takeaways
1
A restaurant-first theme like Takeout matches how a pizza menu and online ordering work.
2
Pizza is bought on appetite, so bold photography and a fast menu lead.
3
Starting a pizza store means choosing a model: pickup, delivery, frozen, or kits.

What to look for in a pizza theme

Appetite leads for pizza, so photography carries the store. Favor themes with big, warm images and clear hero sections, since a great shot of a pizza does more selling than any copy. A fast, bold store matches the craving that brings a shopper in.

Practical tools round it out. Clear menu categories, quick online ordering, and support for pickup or delivery fit how a pizzeria sells, while a frozen or kit brand needs clean shipping detail. A mobile-first store keeps ordering quick, since much pizza ordering happens on a phone.

These stores sit inside the wider food, beverage and tobacco category on Shopify. Here is how that category breaks down, from our live scans of food and beverage stores:

What Food & Beverage Stores Sell

How the food, beverage and tobacco segment breaks down by store type, from our live scan data.

Beverages27.5%
Food Items3.3%
Tobacco Products0.3%
Cannabis Products0.2%

Pizza photography and menu presentation

A pizza is bought with the eyes, so lead with the pie. Use big, appetizing photography, keep the menu categories clear, and give signature pizzas their own space. A clean, hunger-inducing layout turns a quick browse into an order.

How to start a Shopify pizza store

Start by choosing your model: a local pizzeria doing pickup and delivery, a frozen-pizza brand shipping nationwide, or a make-at-home kit. Set up the store on a restaurant or food theme, build the menu as products and collections, then add online ordering, pickup, and delivery through Shopify apps. From there, focus on local marketing, reviews, and repeat-order tools, since pizza thrives on regulars. Keep the checkout quick on mobile, where most orders begin.

Our Picks: Shopify Pizza Themes for 2026