13 Best Shopify Customer Retention Apps [May, 2025]

This app allows you to reward customers for shopping with you by offering them in-shop currency in the for of loyalty points and joining either a referral or VIP program. These options are an excellent way to encourage customers to return in order to collect their rewards. Many stores, across the world have seen how reward programs can help build customer loyalty and grow customer retention.

You can reward customers for many actions, including social shares, referrals, registrations and more. You can also design your customer reward areas.

The app is very versatile. You can set an expiry time for points and you can manage accounts of members to your loyalty programs. You can also integrate the app with other powerful marketing tools like email marketing software solution MailChimp, so you can create excellent customer loyalty campaigns.

And you can cancel any time.

Smile: Rewards & Loyalty Highlights:

• Connect with several other apps to create complex retention marketing campaigns.
• Create VIP, referral and loyalty programs.
• Set expiry dates for points.
• Free option, but better performance is with the premium program.

Scout acts like a personal assistant that runs your website for you to reduce cart abandonment and retain your best customers. It analyses actions taken on your website and then recommends campaigns to build relationships with current and new customers. It can recommend actions to be taken directly through Facebook or Slack chat.

This strategy will help you not only develop brand loyalty, but also build the loyalty with the right customers, those who are providing positive returns. For instance, some actions it can do include notifying you when someone has made a repeat order, for you to say thank you and it can also alert you when there is a VIP because they’ve made a significantly large order.

The app can also remind you about important customer retention actions such as follow-ups and greeting new customers.

Scout ‑ 1 on 1 Customer Alerts Highlights:

• Analyses behavior on your website and recommends actions to build loyalty.
• Can recommend what actions can be taken over several marketing platforms.
• Sends alerts when actions need to be taken.
• Is effective in building a path to consistent and successful retention campaigns.

This app doesn’t actually do anything for your retention directly. What it does do is give you the data you need to actually create campaigns that will be successful. It is essentially a large cache of data about your retained customers, those who have already come back. You can see what you did right with them and then replicate this success with other customers.

This metrics for success are taken over a long time, so you can really see what happened and then improve your marketing to make it more effective and build long term customer relationships. You can have reports delivered to you on a weekly basis and you can export segments of your customers for targeting in specific campaigns.

Despite all the data that is taken with this app, it is fully compliant with GDPR laws.

Retention Optimizer Highlights:

• See the average order value, repeat purchase rate, purchase latency, and one-time buyer rate.
• Get notifications of key statistics on a regular basis.
• Great for planning marketing campaigns that will yield positive results.
• Compliant with GDPR laws.

When is the best time to start nurturing relationships and start trying to get that second order from customers? Straight away. That is why this customer retention app can be so useful. This app changes standard email templates so that you can add sales pitches to them to make customers comeback for more. You can incentivize further purchases with unique discount codes and offer rewards for referrals.

At the same time, the app allows you to develop drip marketing campaigns that can help you build a long-lasting relationship that will help you grow budding relationships with customers. You can also connect with audience son social media by including all important social profile links within the email templates.

The app is easy to use. You don’t need an expert and you don’t need special software to make the most of what is on offer. All you need is your imagination, the app and some of the best practices to make standard sale emails into a money making content.

Supercharged Store Emails Highlights:

• Change standard emails sent on sale, product delivered, etc. into something that markets your brand.
• No need to hire an expert, a new email template designer is installed, giving you the opportunity to make the most of your emails.
• Build long term, drip marketing campaigns that can help you improve your revenues and profits.
• Drive sales through smart product upsells and cross sells as well through referrals and more.

Customer Accounts Hub is a great app for improving your interactions with customers and encourages them to remain loyal to your store. This app will blend seamlessly with your brand and is easy to install and use, you do not need any coding or developer skills to use this app.

This app enables customers to keep track of their past and present purchases, it makes reordering straightforward and customers can find their most popular products. Customers can update their account and choose marketing preferences. You can also offer a loyalty scheme for points and rewards. It works with lots of other apps and offers app integrations.

Customer Accounts Hub Highlights

• This app comes with a free 14-day trial.
• Customizable account page for customers.
• Multilingual options for international brands.
• Help center support should you need it.

This app will help you turn your products into a subscription option for customers. You can use Ongoing Subscriptions to offer subscription discounts and automatically take payments. You can use this app to encourage shoppers to make repeat purchases on their favorite products.

There are numerous types of discounts that you can apply to products such as set-price, percentage discounts and set-amount discounts. This makes it easier for you to manage loyalty programs and can help you determine what subscriptions and pricing will work best for your customers.

Ongoing Subscriptions Highlights

• Offer both single and subscription payments on each product.
• Flexible subscription options.
• Numerous pricing points.
• One-click install and easy setup.

If you want to build a strong business, you should look at building a strong loyalty program. This can be done through several campaign strategies. One of the easiest is to build a loyalty program that can offer unique discount codes and other benefits that can really entice customers to shop with you again.

You can theme and redesign templates so they can have specific looks based on the current reward you are offering. For instance, if you’re offering a special coupon for shoes, then you can add images that can showcase those shoes available or add specific product coloring. The themes available for customization are available for both desktop and mobiles.

You can also build loyalty programs, where points are awarded for purchases. Points can have specific time periods for which they can be used. You can also integrate other popular apps that allow customers to claim loyalty points for referring their peers to your brand. A typical third-party app is ReferralCandy.

Loyalty, Rewards & Referrals Highlights:

• Build loyalty programs that reward customers for being regular customers.
• Entice customers to share your brand with their friends and family.
• Design notifications of latest deals, loyalty deals and rewards with themed templates.
• A powerful dashboard of analytics to see what campaigns are being successful and how customers are using your loyalty program.