11 Shopify Instagram Apps for Your Store 2026
Last modified: August 3, 2026
| # | Image | Name | Price / month | Rating |
|---|---|---|---|---|
| 1 |
|
Instafeed ‑ Instagram Feed
|
Free + from $8/mo | (1,988) |
| 2 |
|
Socialwidget ‑ Instagram Feed
|
Free + from $9.9/mo | (598) |
| 3 |
|
Sauce: Instagram, TikTok & UGC
|
From $50/mo | (298) |
| 4 |
|
MP Instagram Feed ‑ Instafeed
|
Free + from $1/mo | (218) |
| 5 |
|
Covet Instagram Feed & Reviews
|
From $9.99/mo | (181) |
| 6 |
|
RPTR Instagram Feed Connect
|
Free + from $3.99/mo | (164) |
| 7 |
|
Foursixty Shoppable Social UGC
|
From $90/mo | (127) |
| 8 |
|
SB: Instagram and TikTok Feed
|
Free + from $5.99/mo | (101) |
| 9 |
|
Omega InstaFeed Instagram Feed
|
Free + from $5.99/mo | (82) |
| 10 |
|
POWR Instagram Feed Instafeed
|
Free + from $7.04/mo | (66) |
| 11 |
|
Elfsight Instagram Gallery
|
From $5.99/mo | (54) |
|
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Data first, opinion second: we track usage across 3.5+ million Shopify stores daily, and have since 2017. The stats tell us what merchants actually use; our editors rank the final picks by quality, pricing, and fit.
Instafeed ‑ Instagram Feed
Instafeed is the most widely installed Instagram app in our dataset, and it earns that reach. It pulls your posts, Reels and tagged customer photos into responsive galleries that match your theme, then lets shoppers tap any image to buy the product shown in it. Setup takes a few clicks with no code, and the free plan covers a basic feed before you step up to product tagging and moderation.
It carries Shopify’s Built for Shopify badge, which means it holds up on speed and stays current with theme updates. For most stores adding a feed for the first time, this is the safe default.
Instafeed ‑ Instagram Feed Highlights:
- Built for Shopify, fastest clean setup
- Free plan, then Pro at $8 and Plus at $20
- Shoppable product tags on posts and Reels
- Auto-syncs new posts and UGC
Here is where Instafeed sits across live Shopify stores in our dataset:
Socialwidget ‑ Instagram Feed
Socialwidget handles both Instagram and TikTok in one widget, so it fits stores that post short video as well as photos. You can build shoppable feeds, tag products, and drop the gallery anywhere on a page without touching code.
The templates are tidy and responsive, and the free plan is generous enough to test on a live product page before you upgrade. It is one of the higher-rated picks here across a large review base.
Socialwidget ‑ Instagram Feed Highlights:
- Instagram and TikTok in one feed
- Shoppable product tagging
- No-code embed anywhere on the store
- Free plan available
Sauce: Instagram, TikTok & UGC
Sauce, formerly listed as Snapppt, is aimed at brands that lean hard on creator and user-generated content. It turns Instagram and TikTok into shoppable galleries and adds rights management and influencer tracking on top, which is why its plans start higher than a simple feed widget.
If UGC is central to how you sell, the extra tooling earns its place. If you only need a photo feed on the homepage, it is more app than the job calls for.
Sauce: Instagram, TikTok & UGC Highlights:
- Instagram + TikTok shoppable galleries
- UGC rights management and influencer tools
- Plans from $50/mo
- Strong for creator-led brands
MP Instagram Feed ‑ Instafeed
Mageplaza’s feed app focuses on turning Reels and UGC into shoppable video galleries, so it suits stores where video does the selling. Layouts are flexible, the app stays light on the page, and the free-to-install tier lets you launch a feed before paying for advanced tagging.
It sits comfortably between a bare photo widget and a full UGC platform, which makes it a practical mid-range option.
MP Instagram Feed ‑ Instafeed Highlights:
- Reels and UGC as shoppable video galleries
- Flexible grid and slider layouts
- Free to install
- Built for Shopify
Covet Instagram Feed & Reviews
Covet pairs an Instagram feed with photo reviews, so the same gallery can pull in your posts and customer-submitted images. That combination is useful when you want social proof and shopping in one block rather than running two separate apps.
Setup is straightforward and the galleries are shoppable, but the review side is where it separates itself from a plain feed widget.
Covet Instagram Feed & Reviews Highlights:
- Instagram feed plus photo reviews in one
- Shoppable galleries
- Collects customer UGC
- From $9.99/mo
RPTR Instagram Feed Connect
RPTR leans toward growing your following as much as displaying it. Alongside the shoppable feed, it nudges store visitors toward your Instagram profile, which helps when audience growth is a goal rather than only on-site social proof.
The free plan is enough to display a feed, with paid tiers unlocking layout and tagging control. It is a strong fit if you treat the feed as a follower-acquisition tool.
RPTR Instagram Feed Connect Highlights:
- Feed display plus follower growth
- Shoppable gallery
- Free plan available
- Built for Shopify
Foursixty Shoppable Social UGC
Foursixty is a higher-end shoppable UGC platform used by established brands. It builds galleries from Instagram, TikTok and ambassador content, then pushes them across your homepage, product pages, email and the Shop app.
Pricing starts at $90 a month, so it fits stores with a real content program rather than a first feed. Where it is a match, the cross-channel reach is hard to replicate with a basic widget.
Foursixty Shoppable Social UGC Highlights:
- Instagram, TikTok and ambassador UGC
- Galleries across site, email and Shop app
- Plans from $90/mo
- Built for content-led brands
SB: Instagram and TikTok Feed
SB puts Instagram and TikTok in the same shoppable widget with grid, slider and collage layouts, and it starts free. Reels and product tagging are included, and its paid tier is one of the cheaper upgrades here once you outgrow the free plan.
It is a practical choice when you want both networks without paying platform prices.
SB: Instagram and TikTok Feed Highlights:
- Instagram + TikTok, multiple layouts
- Shoppable Reels and product tags
- Free plan, then $5.99/mo
- Low-cost upgrade path
Omega InstaFeed Instagram Feed
Omega’s feed app auto-syncs your Instagram posts and UGC into the store and holds a near-perfect review score. It covers the essentials, feed display, tagging and auto-refresh, without much setup friction, and the free plan makes it easy to trial.
It is a dependable pick when you simply want a clean, current feed and not a wider marketing suite.
Omega InstaFeed Instagram Feed Highlights:
- Auto-syncs posts and UGC
- Shoppable tagging
- Free plan available
- Built for Shopify
POWR Instagram Feed Instafeed
POWR’s Instagram app connects your account and displays UGC videos and posts, and it slots into POWR’s wider suite if you already run their forms or popups. The free plan covers a basic feed, and the app is simple enough to launch quickly.
It is handy when you want a single vendor across several storefront widgets rather than a specialist feed tool.
POWR Instagram Feed Instafeed Highlights:
- UGC video and post feed
- Part of the POWR app suite
- Free plan available
- Quick, simple setup
Elfsight Instagram Gallery
Elfsight’s gallery, previously listed as InstaShow, displays Instagram posts by account, hashtag or location in a customizable grid. It is a display-first widget rather than a heavy shopping platform, which keeps it inexpensive and simple to run.
Reach for it when you mainly want an attractive, current feed on the page and do not need shoppable tagging.
Elfsight Instagram Gallery Highlights:
- Feed by account, hashtag or location
- Customizable grid layouts
- From $5.99/mo
- Display-focused and lightweight
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How does product tagging work with Instagram apps for Shopify?
Product tagging allows you to tag products from your Shopify store within posts and stories. When users click on a tagged product, they’re directed to the page on your Shopify store.
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Are there restrictions on the types of products I can tag on Instagram with these Shopify apps?
Instagram has specific guidelines and restrictions on the types of products that can be tagged. Ensure that your products comply with Instagram’s policies and restrictions when using these apps.
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Do I need to have a certain number of followers on Instagram to use these Shopify apps?
Generally, there’s no strict follower requirement to use Instagram apps for Shopify. However, having a sizable and engaged Instagram following can enhance the impact of your marketing efforts.
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Which Shopify Instagram app is the most popular?
Instafeed is the most widely installed Instagram app across the Shopify stores in our dataset, and it carries Shopify’s Built for Shopify badge. That reach reflects how quickly it sets up and how well it holds up on busy pages, which is why it leads our list.
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Are there free Instagram feed apps for Shopify?
Yes. Several apps here offer a free plan, including Instafeed, Socialwidget, SB and Omega. A free tier is usually enough to display a clean feed on your storefront. You move to a paid plan when you want product tagging, moderation or user-generated content features.
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Can I show both Instagram and TikTok in one feed?
Yes. Socialwidget and SB both display Instagram and TikTok content in a single shoppable widget. If you post short video as well as photos, a combined feed keeps everything in one place and saves you running two separate apps.
Picking the app that fits your store
For most stores, Instafeed is the straightforward starting point: it is the most widely installed option, it is Built for Shopify, and its free plan proves the concept before you pay. Add Socialwidget or SB if TikTok is part of your mix, step up to Sauce or Foursixty when creator content drives real revenue, and keep Elfsight or Omega in mind when you only need a tidy display feed. The right pick tracks how central social content is to the way you sell.
