Intelligems A B Testing runs on 1.6% of the 3,500,000+ Shopify stores across our full detection dataset. For how its share is moving right now, see app trends.
Intelligems A B Testing is a Shopify app used by 1.6% of the Shopify stores in our dataset. The figure reflects the app detected on live storefronts, not App Store install counts.
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Intelligems A B Testing has climbed from 2.2% to 2.5% of the stores scanned each month over recent months. See all Shopify trends →
Intelligems is a Shopify app for A/B and multivariate testing, aimed at merchants who treat their store as an optimization surface rather than a fixed shop window. It lets a store run experiments on price, promotions, product bundles, homepage variants and PDP layouts, then measure the effect on revenue rather than only on clicks.
Its footprint in our dataset is unmistakably shaped by that use case. Stores that install it are among the heaviest app-stack merchants we track, running far more separate apps than the average Shopify store. They lean on serious email, subscription, review, personalization, page-builder and attribution tools alongside Intelligems itself. The pattern is not accidental: A/B testing pays for itself only on stores with enough traffic and revenue to detect a lift, and those stores tend to run the rest of the CRO stack too.
Where it fits: Intelligems fits growth-stage DTC brands running paid traffic at scale. The tests it runs (price sensitivity, promotional offer variants, homepage hero switches, PDP-copy variants) only produce statistically meaningful results at real traffic volume. A first-year store with a handful of daily sessions gets nothing usable out of it.
The trade-off: The tool is powerful, but the operational cost is real. Running a test properly means holding your hands off the winning variant long enough to reach significance, resisting the urge to declare a winner early, and disciplining the merchandising team not to change the underlying product in the middle of a test. Merchants who install it and then over-tune it get noisier data, not cleaner.
Ideal store: A performance-marketing DTC brand with an established paid-acquisition motion, a mid-to-large catalog, and a fuller-than-average app stack. The stores that pair with it in our dataset run Klaviyo email, Judge.me or Loox reviews, Recharge for subscription revenue, and often PageFly or GemPages for landing-page variants, with Triplewhale or Rebuy layered on top.
Before you commit: Intelligems is worth the investment only if the store can commit to structured experimentation. Have a hypothesis, run one test at a time on the same page area, hold your promotional calendar steady around it, and let it reach significance before you touch the variant. Stores that treat A/B testing as a discipline see returns; stores that treat it as a knob to fiddle with usually don't.
| # | App | % of stores | Usage |
|---|---|---|---|
| 1 |
Klaviyo
Email Marketing |
91.3% | |
| 2 |
Loox ‑ Product Reviews App
Product reviews |
56.3% | |
| 3 |
Triplewhale
Analytics |
49.5% | |
| 4 |
Yotpo
Product reviews |
48.8% | |
| 5 |
Judge.me Product Reviews App
Product reviews |
34.7% | |
| 6 |
Recharge
Subscriptions |
34.4% | |
| 7 |
Rebuy Personalization Engine
Checkout - Other |
29.8% | |
| 8 |
Gorgias
Support - Other |
29.1% | |
| 9 |
Kaching Bundles
Product bundles |
25.9% | |
| 10 |
GemPages Landing Page Builder
Page builder |
19.5% |
| # | Theme | % of stores | Usage |
|---|---|---|---|
| 1 | Dawn |
17.1% | |
| 2 | Shrine PRO |
8.6% | |
| 3 | Impact |
6.9% | |
| 4 | Prestige |
5.5% | |
| 5 | Impulse |
3.8% | |
| 6 | Horizon |
3.2% | |
| 7 | Broadcast |
2.5% | |
| 8 | Elixir |
2.2% | |
| 9 | Focal |
2.2% | |
| 10 | Concept |
1.7% |
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This figure comes from live detection: we scan Shopify storefronts and read the apps each one runs, then express it as a share of the 3,500,000+ stores in our dataset. It is a share of every store in our dataset, not just recently scanned stores, so it moves more slowly than the month-over-month figures on our trends page. We report what is currently detected, not historical installs or Theme Store / App Store counts.
Independent by design: rankings are determined solely by live detection data. Affiliate relationships never affect what ranks or how stores are counted. Read the full methodology →
Free to cite and republish with a link to shopthemedetector.com. Use these figures in articles, reports, and marketing pages. No permission request needed. Quote the date you read the page, since the numbers recompute daily.
ShopThemeDetector, "Intelligems A B Testing Shopify app usage statistics", 2026. https://shopthemedetector.com/shopify-apps/intelligems-a-b-testing