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Modular Shopify theme

Modular Shopify Theme — Usage Statistics

Modular runs on 0.1% of the 3,500,000+ Shopify stores across our full detection dataset. For how its share is moving right now, see theme trends.

Quick answer

Modular is a Shopify theme used by 0.1% of the Shopify stores in our dataset. The figure reflects live storefront detection of the active theme, not Theme Store download counts.

Last updated September 29, 2026 · Updated daily
33% more apps than average
Stores running Modular average 8 apps each, 33% more than the dataset-wide average of 6.

Theme store ID: 849 — the number Modular stamps into every store that installs it.

Get this theme
$300 USD on the Shopify Theme Store
View Modular on the Shopify Theme Store →

We may earn a commission if you buy through this link, at no extra cost to you. It never affects the numbers on this page.

Modular adoption trend

FebMarAprMayJunJulAug0.1%0.1%

Modular has held steady at about 0.1% of the stores scanned each month in recent months. See all Shopify trends →

Modular speed & Core Web Vitals

Across 60 real Modular stores, 64.3% pass Google’s Core Web Vitals (median LCP 2s).

Core Web Vitals pass rate
Chrome UX Report · 60 real Modular stores
64.3%
Median LCP
2s
Good
Median INP
120ms
Good
Median CLS
0.01
Good
All real Modular stores in Chrome UX Report. Field numbers reflect the kind of stores running the theme as much as its code, which is why we split out comparable stores.
Core Web Vitals pass rate over time
Chrome UX Report · week by week
64%
90 50 61 65 63 65 68 67 67 68 69 64 64 Jul 20 Sep 28
Each point is the share of Modular stores passing Core Web Vitals that week. Trending up over the period.

Modular is a paid Shopify theme from Presidio, built as its name suggests: around composable sections and a set of ready-made presets that all sit on the same underlying structure. The base Modular preset is the neutral starting point, and the alternative presets shift the visual mood without changing the section system underneath, so switching between them is more of a re-skin than a full rebuild. It sits in the mid-tier of the Theme Store's paid range and holds a strong rating across a credibly-sized review sample.

On the ground, Modular's stores keep moderate-sized catalogues and run app stacks close to the Shopify average. That is what you would expect from a general-purpose theme that is not tied to a single niche: it picks up brands across categories rather than concentrating in one, and the app stack fills whatever the theme itself does not natively cover. Modular does not sit inside the Theme Store's most-installed tier yet, but its rating is strong enough that the merchants who ship on it stay on it. The panels below carry the live numbers.

Our take

Pick the preset that matches your brand, not the demo photography. All of Modular's presets share the same section system, so the visible difference between them is mostly imagery and colour. Load your own products into two or three presets before you commit, because a preset that flatters designer glassware may not carry a hardware or a fashion catalogue.

Use the section system before you reach for apps. Modular is built around composable sections that cover the common ecommerce blocks (upsell, hero, product grid, testimonials, FAQ, and so on). Wire those up first, and only install an app when a real gap opens. This is where a modular theme earns its price back: fewer moving parts, faster page loads, less to break when Shopify updates the platform.

Test a preset switch on a copy of the theme before you do it live. Switching presets is a re-skin rather than a rebuild, but a live switch can still knock section-specific settings out of place. Duplicate the theme, apply the new preset there, and walk through every published page before you publish the switched copy over the original.

Treat the paid price as a signal, not a cost. Modular is not one of the cheapest paid options, and it does not need to be. A paid theme from a Theme Store partner with a strong review sample is a stability bet: updates arrive through the store, and the support path is documented. Set that against the compounding cost of a cheaper theme that goes stale and you have to migrate off later

Top apps used on Modular stores

#App% of storesUsage
1
Klaviyo
Klaviyo
Email Marketing
45.5%
2
Yotpo
Yotpo
Product reviews
38.2%
3
Judge.me Product Reviews App
Judge.me Product Reviews App
Product reviews
33.6%
4
Recharge
Recharge
Subscriptions
27.3%
5
Loox ‑ Product Reviews App
Loox ‑ Product Reviews App
Product reviews
18.2%
6
PageFly ✦ AI Page Builder
PageFly ✦ AI Page Builder
Page builder
17.3%
7
Omnisend Email Marketing & SMS
Omnisend Email Marketing & SMS
Email Marketing
10.9%
8
Hotjar Install
Hotjar Install
Analytics
10.0%
9
Gorgias
Gorgias
Support - Other
10.0%
10
Shopify Inbox
Shopify Inbox
Support - Other
9.1%

Store types using Modular

By business model

  • Subscription 29.1%
  • Wholesale / B2B 8.2%
  • Dropshipping 1.8%
  • Print on Demand 1.8%
  • Multichannel & Marketplaces 0.9%

By what they sell

  • Health & Beauty 34.3%
  • Food, Beverages & Tobacco 31.5%
  • Apparel & Accessories 31.5%
  • Home & Garden 13.9%
  • Dresses 7.4%
  • Perfumes 7.4%

Examples of stores running Modular

  • olend.net
  • armedangels.com
  • hobbiesville.com
  • wazoogles.com
  • elev8peptides.com
  • hereticparfum.com

Store owners can request removal of their domain from example listings.

Editorial review

Read our full Modular review →

Frequently asked questions

How popular is the Modular Shopify theme?
Modular is used by 0.1% of Shopify stores in our dataset.
How fast is the Modular Shopify theme?
Across 60 real Modular stores, 64.3% pass Google's Core Web Vitals (median LCP 2s). This is real-world Chrome UX Report field data, refreshed daily.
How much does the Modular Shopify theme cost?
Modular costs $300 USD and is made by Presidio.
Which apps do Modular stores use most?
The apps most often detected on Modular stores are Klaviyo, Yotpo and Judge.me Product Reviews App.
Is the Modular Shopify theme any good?
Shopify does not score themes out of five. It publishes a percent positive instead, and Modular sits at 96% positive across 224 reviews, while being actively used by 0.1% of Shopify stores in our dataset.

How this data works

This figure comes from live detection: we scan Shopify storefronts and read the active theme each one runs, then express it as a share of the 3,500,000+ stores in our dataset. It is a share of every store in our dataset, not just recently scanned stores, so it moves more slowly than the month-over-month figures on our trends page. We report what is currently detected, not historical installs or Theme Store / App Store counts.

Independent by design: rankings are determined solely by live detection data. Affiliate relationships never affect what ranks or how stores are counted. Read the full methodology →

Citing this data

Free to cite and republish with a link to shopthemedetector.com. Use these figures in articles, reports, and marketing pages. No permission request needed. Quote the date you read the page, since the numbers recompute daily.

ShopThemeDetector, "Modular Shopify theme usage statistics", 2026. https://shopthemedetector.com/shopify-themes/modular

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