Pitch Shopify Theme — Usage Statistics
Pitch runs on 0.2% of the 3,500,000+ Shopify stores across our full detection dataset. For how its share is moving right now, see theme trends.
Pitch is a Shopify theme used by 0.2% of the Shopify stores in our dataset. The figure reflects live storefront detection of the active theme, not Theme Store download counts.
Theme store ID: 3620 — the number Pitch stamps into every store that installs it.
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Pitch adoption trend
Pitch has held steady at about 0.2% of the stores scanned each month in recent months. See all Shopify trends →
Pitch speed & Core Web Vitals
Across 63 real Pitch stores, 58.9% pass Google’s Core Web Vitals (median LCP 1.8s). Filtered to stores running only a few apps, that rises to 68.6%, isolating the theme’s own speed from the apps merchants pile on.
Pitch is a free theme listed on the Shopify Theme Store, so the barrier to trying it is zero. What sets it apart from other free options is a split review base rather than near-unanimous approval; the listing rating sits well below what merchants give the popular free picks, which is the piece worth weighing before rolling it out.
The merchant data shows a leaner-than-average app stack. Stores running Pitch carry noticeably fewer apps than the dataset baseline, either because the theme keeps them focused or because merchants who pick it are minimalist by preference. Even so, real-world Core Web Vitals sit below what a Shopify-listed free theme should reach, and the interactivity metric hovers close to the pass-fail line. That is a caution to test on your own catalog before rolling out.
Free is the entry, rating is the caveat. Pitch costs nothing to try, but merchant reviews sit well below the pass-mark most listed free themes clear. Read through the listing reviews before deciding what to test.
Merchants keep the stack lean. Pitch stores run smaller-than-average app counts, so the theme is not a bloat magnet. That may reflect the audience it attracts as much as the theme itself, but either way it suggests Pitch fits a merchant who wants to keep apps down.
The apps that do land are the small-DTC toolkit. Product reviews sit at the top by a wide margin, with email marketing next, followed by subscription, Instagram feeds and a page builder. That is a bootstrapped social-commerce shape, not an enterprise stack.
Speed does not clear the bar you would want. The theme lands below what a Shopify-listed free theme should reach on real-world Core Web Vitals, and interactivity is the weakest metric, close to the pass-fail line. A store that lives on paid ads should test speed on its own catalog before switching.
Top apps used on Pitch stores
| # | App | % of stores | Usage |
|---|---|---|---|
| 1 |
 Judge.me Product Reviews App
Product reviews |
34.2% | |
| 2 |
 Klaviyo
Email Marketing |
22% | |
| 3 |
 Loox ‑ Product Reviews App
Product reviews |
14.6% | |
| 4 |
 Recharge
Subscriptions |
11.4% | |
| 5 |
 Instafeed ‑ Instagram Feed
Marketing - Other |
8.5% | |
| 6 |
 PageFly ✦ AI Page Builder
Page builder |
7.7% | |
| 7 |
 Countdown Timer
Countdown timer |
7.3% | |
| 8 |
 Yotpo
Product reviews |
6.1% | |
| 9 |
Ryviu Product Reviews
|
5.7% | |
| 10 |
 Swym Wishlist
Wishlists |
5.3% |
Store types using Pitch
By business model
- Subscription 13%
- Dropshipping 1.2%
- Print on Demand 1.2%
- Multichannel & Marketplaces 0.8%
By what they sell
- Health & Beauty 38.8%
- Apparel & Accessories 30.6%
- Food, Beverages & Tobacco 21.5%
- Home & Garden 15.5%
- Skin Care 9.1%
- Jewelry 7.8%
Examples of stores running Pitch
- maazsafder.store
- sleep-or-die.com
- packagefreeshop.com
- drinkmoby.com
- studiogwyn.com
- beyondthesugar.com
Store owners can request removal of their domain from example listings.
Frequently asked questions
How popular is the Pitch Shopify theme?
How fast is the Pitch Shopify theme?
How much does the Pitch Shopify theme cost?
Which apps do Pitch stores use most?
Is the Pitch Shopify theme any good?
How this data works
This figure comes from live detection: we scan Shopify storefronts and read the active theme each one runs, then express it as a share of the 3,500,000+ stores in our dataset. It is a share of every store in our dataset, not just recently scanned stores, so it moves more slowly than the month-over-month figures on our trends page. We report what is currently detected, not historical installs or Theme Store / App Store counts.
Independent by design: rankings are determined solely by live detection data. Affiliate relationships never affect what ranks or how stores are counted. Read the full methodology →
Citing this data
Free to cite and republish with a link to shopthemedetector.com. Use these figures in articles, reports, and marketing pages. No permission request needed. Quote the date you read the page, since the numbers recompute daily.
ShopThemeDetector, "Pitch Shopify theme usage statistics", 2026. https://shopthemedetector.com/shopify-themes/pitch
