10 Best Shopify Loyalty Program Apps - 2026
Last modified: January 21, 2026
| # | Image | Name | |
|---|---|---|---|
| 1 |
|
Marsello: Email, SMS & Loyalty
|
|
| 2 |
|
Loloyal: Loyalty & Referrals
|
|
| 3 |
|
Vitals
|
|
| 4 |
|
Smile: Rewards & Loyalty
|
|
| 5 |
|
Loyalty, Rewards & Referrals
|
|
| 6 |
|
Loyalty Points Manager
|
|
| 7 |
|
Growave ‑ Reviews, Loyalty ++
|
|
| 8 |
|
Rise: Gift Cards & Loyalty
|
|
| 9 |
|
AiTrillion
|
|
| 10 |
|
Swell Loyalty & Rewards
|
|
|
Show More
|
|||
Our rankings aren't just opinions. They are based on proprietary detection data from 3.5 million+ Shopify stores, aggregated daily since 2017.
Marsello: Email, SMS & Loyalty
Connect with your customers like never before by enacting a retention marketing automation campaign that can work across eCommerce and POS. This app combines your set loyalty program schemes with data-drive automation to offer loyalty, email and SMS campaigns that will help you sell.
You can use your data to send one-off campaigns to your customers. And you can create longer term campaigns that can help bring customers back and sell to them over a longer period. This app doesn’t use a points system as such, instead it rewards customer with special offers and deals when they take certain actions. Therefore, you can reward only the best customers and keep them coming back to your store.
Marsello: Email, SMS & Loyalty Highlights:
- Reward your best customers only with this app.
- Send automated emails to bring back at-risk customers.
- Welcome new customers to your stores with an email.
- Send one-off email or SMS marketing campaigns.
Loloyal: Loyalty & Referrals
With Loloyal, you could create your points, rewards, referrals, and other loyalty programs. Your customers can earn points through orders, reviews, social shares, and referrals, and be rewarded coupons, discounts, free products, and other benefits by redeeming points. Customers may place repeat orders from your store as a result of this. You could also create VIP Tiers, managing your valuable customers with different reward programs to encourage them to remain loyal to your store.
Loloyal is more than that. Points expiration and Email notification functions could remind your customers to use points in time via email, which makes your customers feel a sense of urgency to order again as soon as possible and help increase sales. The custom CSS function allows you to build an attractive Launcher and Panel for loyalty programs.
Loloyal: Loyalty & Referrals Highlights:
- Create points, rewards, referrals loyalty program
- Email Notification and Points Expiration remind your customers to place repeat orders.
- Create VIP tiers to efficiently manage your valuable customers.
- Design your unique loyalty program with the Custom CSS function.
Vitals
Vitals is one of the best apps that you can install on your Shopify store and it isn’t just one app, it’s a collection of apps all mixed into one neat package. Therefore, you’re getting a powerful set of tools to help you build a strong eCommerce business. Its loyalty program is based on gamification, which is an excellent method, where customers can ‘spin’ a wheel of fortune to collect a prize. The wheel is reset every day and so customers can try every day to win.
There are other functions too that can help you increase sales on the platform. For instance, there is the Amazon-like, ‘Frequently bought together’ function that tells customers what others placed in the basket at the same time. There’s also the option to add reviews, testimonials, collect email addresses and more to create a powerful selling platform.
There’s also elements that can improve user engagement with cart animation features being one of the best options. There are also advanced SEO features built into the app.
Vitals Highlights:
- More than forty functions that can help you build your Shopify store.
- Include SEO aspects to help you rank your website on Google.
- Cart animations to engage users and make your website beautiful.
- Wheel of fortune function to keep customers coming back for more.
Smile: Rewards & Loyalty
This app will reward your customers when they shop by providing them with in-shop currency that can be spent on new shopping trips to your store. It also allows you to create a referral or VIP program that can keep customers loyal to your brand. In-shop currency can be rewarded for other activities too including social shares, registrations and more. You can design the customer reward area within the app to make it more aligned with your brand and therefore a familiar space for your visitors.
The app is extremely versatile. You can set the exchange rate for the spending into in-shop currency and you can set expiry times for points, which creates a sense of urgency for your customers. You’re also able to integrate your store with marketing tools like MailChimp to improve loyalty schemes and remind customers about their in-store currency.
Smile: Rewards & Loyalty Highlights:
- Create a wide range of loyalty programs.
- Connect your programs to advanced apps to create more complex campaigns.
- Set the expiry dates for in-store currency, creating a sense of urgency.
- There is a free plan for this app, but the premium offers more functionality and is better for aspiring eCommerce business owners.
Loyalty, Rewards & Referrals
A strong business is based on a keeping customers coming back to make more orders. There are several ways to do this, and by combining them you can build a strong, resistant business model. This app can take care of the loyalty aspect of those options to keep customers coming back and there are several ways that this is done. First of all, the app allows you to send unique discount codes to former customers who can use those next time they make a purchase.
You can redesign the app’s templates, so that the look of the reward system and coupons can match your own theme and branding. You can add images that showcase the best products or you can add specific brand coloring. These themes can happen on both desktop and mobiles, making this app completely mobile-responsive.
You can also build a loyalty program where points are awarded per purchase made. The number of points awarded per purchase can be set by you and this can be done on a total spend basis. You can set an expiry date for the points, pushing customers to make use of their points quickly.
You can also use third-party Shopify apps like ReferralCandy to offer loyalty points when the customer refers their friends and families to your brand.
Loyalty, Rewards & Referrals Highlights:
- Build loyalty programs that can reward customers for spending on your website.
- Entice customers to refer their friends and family to your store with rewards.
- Design notifications, so customers can know the latest loyalty deals and rewards.
- A powerful dashboard of analytics to see what campaigns are being successful and how customers are interacting with your loyalty program.
Loyalty Points Manager
Build a strong loyalty points system on your website with the Loyalty Points Manager app. This app will allow you to build a strong loyalty and referral program on your website. It’s so intuitive to build a loyalty program using this app and the results can be very impressive. There is no need to know any coding or developer skills. Even those with limited skills can start their program within 20 minutes.
Shop owners can reward your customers with points that can be used against future purchases and this will increase sales. You can also reward customers for referring new customers to your store.
The app is fully optimized for both desktop and mobile users. Therefore it can be used across platforms with customers collecting points and adding them to their account, even if they use different devices.
There are also other actions that can be rewarded. This includes creating an account, interacting with your brand on social media and regular customer visits. To stop customers from abusing the points system, you can set expiry dates for your loyalty schemes and you can also set how much your points are worth against future transactions.
As an additional option, you can select products that aren’t available for rewards. This can be an important aspect as some products shouldn’t be worth the points and should be discounted. These products are often impulse purchases that are low in value and offer little profits for you.
Loyalty Points Manager Highlights:
- Integrates with your shopping cart and checkout page easily.
- Customize how your reward system works.
- Customize how your email templates work.
- Set the points value of your rewards system.
Growave ‑ Reviews, Loyalty ++
This multipurpose app is one that can help you build a strong marketing presence online. The app adds product reviews that can be integrated with Google Shopping, making your Google Shopping campaigns more successful. You can also add wishlist and social login functionality to your website with this app. Therefore, this app can help you improve website performance by reducing the amount of additional code that’s needed to utilize some of these great functions on your site.
The app awards reward points to customers for several actions. The basic reward is for purchases on your store. Another reward system is when your customers encourage friends and family to use your store to buy from you via social media or email. You can set the amount customers are rewarded and when that action is taken.
The app can also help you to improve conversion rates with photo reviews, user-generated content, Instagram feeds and social proof all being integrated within your website.
Growave ‑ Reviews, Loyalty ++ Highlights:
- Build a strong loyalty program with this app.
- Reward points for numerous actions that can happen across your store and on other sites.
- Improve your Google Shopping results with integrated reviews.
- Wishlist and more app functions included.
Rise: Gift Cards & Loyalty
When you build a store, you want to create ways to keep your customers coming back for more. With this app you can build enhanced store credit programs that can include gift cards, referrals, rewards and loyalties to enhance customer loyalty programs.
The app allows you to offer gift cards that can be used across selling platforms (online, Shopify POS) to be redeemed at a later date. You can also have customers send each other digital gift cards through email and instant messenger.
To make your program successful, you can set the rules. There are no limits to this and you can adjust them to improve retention, satisfaction and loyalty. You can also use the app to initiate a referral and affiliate marketing program. Therefore, when a customer refers a friend, they will be rewarded with more points. You can also issue gift cards for returned items instead of paying the customer back.
And you can set established rules that can be automated so that when triggered they give the customer their gift card. For instance, you can offer a set percentage of a purchase as a cashback gift card; when the customer brings in a referral who spends over a certain amount, they get a gift card. Another option is when the customer has made a specified number of purchases, they’ll automatically get a gift.
Rise: Gift Cards & Loyalty Highlights:
- Easy to use, versatile rewards system added to your store.
- Setup automated rules that require no manual action.
- Can be used online and offline.
- Works across devices and screen resolution without the need of developer skills.
AiTrillion
Unlock the power of customer engagement with AiTrillion’s Loyalty Program. Reward loyal customers, establish VIP programs, and incentivize referrals to foster a strong customer community. Offer exclusive memberships and harness Email, SMS, and Web push automation to nurture personalized connections. Additionally, amplify your brand’s credibility with customer reviews. AiTrillion brings all these essential features under one roof, ensuring a comprehensive and effective strategy for enhancing customer loyalty and boosting sales.
AiTrillion Highlights:
- Discover the ultimate convenience in one app: Automate Email, SMS & Web push
- Streamline Reviews and Membership integration
- Seamlessly integrate Popups and Announcement Bars
- Access enhanced actionable analytics
- Get all 11+ features in one app, and save time and cost with an all-in-one app
Swell Loyalty & Rewards
Rewarding customers for numerous actions, some which aren’t available on other apps, is possible with this app. This app is free for the first 100 orders per month. After this there is a price. The easy-to-use app also comes with a 30 day trial for those who are already past this threshold. The app is easy to customize and the developer team can help you build the right loyalty program for your business.
The app allows you to reward customers with more than 15 unique actions. Including referring a friend, referring a friend who spends over a set amount, make a purchase, writing product reviews, interacting with you on social media, reading or viewing targeted content and much more.
There is a lot versatility on this app that it makes it a great option.
Swell Loyalty & Rewards Highlights:
- Reward customers with more than 15 unique actions.
- Build a powerful, customized reward system.
- Reach out to customers via social media.
- Support from the development team.
-
How do I measure the success of my loyalty program?
Track metrics such as customer retention rates, program enrollment numbers, and redemption rates to gauge the success of your loyalty program and identify areas for improvement.
-
Is it possible to set tiered rewards in Shopify Loyalty Program Apps?
Yes, most loyalty apps allow you to create tiered reward systems that incentivize customers to reach higher spending thresholds for better rewards.
-
Can Shopify Loyalty Program Apps integrate with my existing marketing tools?
Many loyalty apps offer integration capabilities with popular marketing tools, allowing for seamless synchronization of customer data and targeted marketing campaigns.
Enhancing Customer Retention with Shopify Loyalty Program Apps
Personalized Reward Structures
Personalization in reward programs can significantly increase customer retention by making shoppers feel valued on an individual level.
Tailoring rewards to customer preferences and purchase history encourages repeat purchases and brand loyalty.
Implementing personalized rewards requires a deep understanding of customer data and behavior patterns.
Exclusive Member Benefits
Offering exclusive benefits to loyalty program members creates a sense of belonging and privilege that can drive retention.
Benefits such as early access to sales, special member-only events, or free shipping can differentiate a loyalty program from competitors.
These perks incentivize customers to maintain their loyalty status and continue shopping with the brand.
Engagement Through Gamification
Incorporating gamification elements into loyalty programs can make the shopping experience more engaging and fun.
Challenges, badges, and leaderboards can motivate customers to interact more frequently with the brand.
Gamification strategies can lead to increased customer engagement, which is often a precursor to improved retention rates.
Regular Communication and Updates
Maintaining regular communication with loyalty program members keeps them informed and reminds them of the value your program offers.
Updates about new rewards, point balances, and upcoming promotions keep the program top-of-mind for customers.
Effective communication strategies ensure that customers are aware of and excited about the opportunities available to them through the loyalty program.
Feedback Loops and Continuous Improvement
Establishing feedback loops with customers can help in refining the loyalty program to better meet their needs. Customer feedback is invaluable for continuous improvement and can lead to a more effective retention strategy.
Actively seeking and acting upon customer feedback demonstrates a commitment to customer satisfaction and can foster a stronger connection with the brand.
Seamless Redemption Processes
A straightforward and hassle-free redemption process is critical for a positive customer experience with a loyalty program.
Complex or restrictive redemption processes can lead to frustration and diminish the perceived value of the program.
Ensuring that customers can easily redeem their rewards encourages continued participation and reinforces positive behavior.
Things to Consider When Using Shopify Loyalty Program Apps
Integration with Your Store’s Ecosystem
Ensuring seamless integration of the loyalty app with your Shopify store is crucial for maintaining a consistent user experience. It should work in tandem with your store’s checkout process, customer accounts, and other operational tools without causing disruptions.
Proper integration facilitates accurate tracking of customer interactions and rewards redemption.
User Experience and Design
The loyalty program app should feature an intuitive design that enhances the customer’s journey rather than complicating it.
A straightforward interface encourages customers to engage with the program, increasing the likelihood of participation and retention.
The design must also be mobile-responsive, considering the significant traffic from mobile devices.
Customization Capabilities
Customization is key to aligning the loyalty program with your brand’s unique identity and customer base. The ability to tailor aspects like reward structures, point values, and promotional materials allows for a program that resonates more deeply with your target audience.
Flexibility in customization ensures that the program can evolve with your business needs.
Data Analysis and Reporting
Access to detailed analytics and reporting is essential for monitoring the performance of your loyalty program. These insights can help you understand customer behavior, measure program effectiveness, and make data-driven decisions to optimize the program.
Look for apps that provide comprehensive reporting features for the best results.
Customer Support and Education
Providing customers with clear information on how to use the loyalty program is vital for its success. Support channels should be readily available to assist customers with any questions or issues that may arise.
Additionally, educational resources can help customers make the most of the program, enhancing their experience and satisfaction.
Compliance and Security
Adhering to legal standards and ensuring the security of customer data should be a top priority when selecting a loyalty program app.
The app must comply with privacy laws and regulations, such as GDPR, and employ robust security measures to protect sensitive customer information. Regular updates and patches are necessary to maintain high-security standards.
Scalability
As your business grows, your loyalty program should be able to scale accordingly. The chosen app should support an increasing number of customers and transactions without compromising performance.
Scalability ensures that as your customer base grows, your loyalty program can continue to operate smoothly and efficiently.
Conclusion: 10 Best Shopify Loyalty Program Apps
If you’re looking to create a loyalty program on your Shopify store, then you’ll want to use one of the Shopify loyalty program apps. They will help you sell more online and keep customers coming back to your store. Therefore, your revenues will increase and you will see business growth. So, which app will you use to increase sales? Try some other apps to boost sales like FOMO and also bought.
