Your Shopify Catalog ID is the unique number that Facebook and Instagram assign to the product catalog synced from your Shopify store. You need it to connect your products to Instagram Shopping and Facebook Shops, and it lives inside Facebook Commerce Manager rather than your Shopify dashboard, which is why it can be hard to track down. There are two reliable ways to find it, shown below.

The Shopify Catalog ID is not the same as your Shopify ID. Your Shopify ID is a single login that lets you switch between the stores you run on the platform without a separate password for each one. The Catalog ID, by contrast, identifies the set of products you share with Facebook and Instagram.

It is also different from a product ID, which points to one individual item. The Catalog ID covers your whole synced product feed, so it is the number the social platforms ask for when you set up a shop.

Key Takeaways
1
Use Facebook Business Manager and Commerce Manager to locate your Shopify Catalog ID.
2
Access Shopify admin, connect to Facebook, and navigate to ‘Customize Shop’ for the ID.
3
Integrate your Shopify store with Instagram using the Catalog ID for enhanced marketing.

Using Facebook to Find your Shopify Catalog ID

You can use Facebook to find what your Shopify catalog ID is. If you’ve not got a Facebook Business account, then you need to get one for your brand. Once you’ve got the Facebook account, then you can follow these steps to find the ID.

Step 1 - Facebook Business Manager

The first step is to log into your Facebook account and then go to the Facebook Business Manager.

Step 2 - Tools

Click on the options that reads ‘More Tools’.

Step 3 - Commerce Manager

Then you need to go to the Commerce Manager option, and then you can select the ‘Settings’ option. Within this menu, you can find the option that reads Catalog. In here you will see the data that reads Catalog ID.

Finding the ID Using Shopify

Here are the instructions for finding your Shopify Catalog ID by going through your Shopify admin.

Step 1 - Log in

Log into your website using your user credentials.

Step 2 - Facebook

Find the option for your connection to Facebook and then click on the option that reads ‘Customize Shop’.

Step 3 - Commerce Account

Now you need to click on the ‘Shopify Commerce Account’ and select the next option that reads ‘Shopify Product Catalog’.

This will display the Catalog ID that you can enter into your Instagram account. This will allow you to integrate your store with the social platform and can help you to increase revenues through social media marketing. You can also exclude your IP address from analytics to keep your store data clean.