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Instafeed ‑ Instagram Feed Shopify app icon

Instafeed ‑ Instagram Feed for Shopify — Usage Statistics

Instafeed ‑ Instagram Feed runs on 5.4% of the 3,500,000+ Shopify stores across our full detection dataset. For how its share is moving right now, see app trends.

#15 most-used app in our dataset
Quick answer

Instafeed ‑ Instagram Feed is a Shopify app used by 5.4% of the Shopify stores in our dataset, ranking #15 among all apps we track. The figure reflects the app detected on live storefronts, not App Store install counts.

Last updated August 20, 2026 · Updated daily
#1 Social Media app
Instafeed ‑ Instagram Feed is the most-used Social Media app in our dataset.
4.3x more used than Google Youtube
Stores in our dataset use Instafeed ‑ Instagram Feed 4.3 times more than Google Youtube, the next Social Media app in the ranking.
40% more apps than average
Stores with Instafeed ‑ Instagram Feed installed average 8.5 apps each, 40% more than the dataset-wide average of 6.07.
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View Instafeed ‑ Instagram Feed on the Shopify App Store →

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Instafeed ‑ Instagram Feed adoption trend

FebMarAprMayJunJul5.8%2%

Instafeed ‑ Instagram Feed has slipped from 5.8% to 2% of the stores scanned each month over recent months. See all Shopify trends →

Instafeed ‑ Instagram Feed pricing

  • StarterFree
  • Pro$8/month
  • Plus$20/month

Instafeed puts your Instagram photos on your storefront, turning your social feed into a gallery that lives on the home or product pages. It pulls posts automatically, so the feed stays current without manual updates, and it can make those images shoppable by tagging the products in each photo. For a brand whose Instagram does the heavy lifting, it brings that visual proof onto the store, where it can convert.

The pitch is social proof plus lifestyle context: real photos of your products, styled and in use, sitting next to the buy button. It is lightweight, works from the theme without code, and lets you control the layout and how many posts show. It fits fashion, beauty, home, and other visual brands that already invest in Instagram and want that content earning its keep on the storefront rather than staying on a separate app.

Our take

The proof already lives on Instagram. For visual brands, the strongest product photography is on their feed, not their store; Instafeed simply moves it where it can convert.

A visual-brand tool. Adoption skews to fashion, beauty, and home stores with mid-sized catalogs, exactly the ones whose Instagram is a real sales channel.

Shoppable is where it earns its keep. A pretty feed is nice; tagging products so a shopper can buy straight from the image is what turns social proof into orders.

Proven on mainstream themes. Its top homes are the common themes, Dawn, Prestige, and Horizon, so it drops onto a standard build without fuss.

Skip it if Instagram is not your channel. On a store that does not post, or whose audience is elsewhere, an empty or stale feed adds clutter rather than trust.

Apps installed alongside Instafeed ‑ Instagram Feed

#App% of storesUsage
1
Judge.me Product Reviews App
Judge.me Product Reviews App
Product reviews
49.6%
2
Klaviyo
Klaviyo
Email Marketing
44.9%
3
Loox ‑ Product Reviews App
Loox ‑ Product Reviews App
Product reviews
21.4%
4
Countdown Timer
Countdown Timer
Countdown timer
17.1%
5
Recharge
Recharge
Subscriptions
14.3%
6
Yotpo
Yotpo
Product reviews
10.6%
7
Swym Wishlist
Swym Wishlist
Wishlists
9%
8
Rebuy Personalization Engine
Rebuy Personalization Engine
Checkout - Other
8.7%
9
PageFly ✦ Landing Page Builder
PageFly ✦ Landing Page Builder
Page builder
8.4%
10
Triplewhale
Triplewhale
Analytics
7.9%

Themes commonly running Instafeed ‑ Instagram Feed

#Theme% of storesUsage
1
Dawn
14.4%
2
Prestige
8.2%
3
Horizon
4.4%
4
Impulse
3.9%
5
Broadcast
3.7%
6
Symmetry
3.2%
7
Ella
2.6%
8
Impact
2.4%
9
Minimog OS 2.0
2.4%
10
Palo Alto
2%

Store types using Instafeed ‑ Instagram Feed

By business model

  • Subscription 15.9%
  • Multichannel & Marketplaces 6.3%
  • Wholesale / B2B 4.8%
  • Print on Demand 1.6%
  • Dropshipping 1.5%

By what they sell

  • Apparel & Accessories 55.2%
  • Health & Beauty 21.1%
  • Food, Beverages & Tobacco 19.4%
  • Home & Garden 16%
  • T-Shirts 12.7%
  • Dresses 10%

Examples of stores running Instafeed ‑ Instagram Feed

  • bonkerscorner.com
  • smooche.com
  • old-money.com
  • parijanofficial.com
  • helloklean.com
  • nuamore.com

Store owners can request removal of their domain from example listings.

Editorial review

Instafeed for Shopify Review 2026

Instafeed is an Instagram feed app for Shopify that pulls your Instagram posts, Reels, and customer photos onto your storefront as an auto-updating gallery, and lets you tag products so…

Read our full Instafeed ‑ Instagram Feed review →

Frequently asked questions

How popular is the Instafeed ‑ Instagram Feed Shopify app?
Instafeed ‑ Instagram Feed is installed on 5.36% of Shopify stores in our dataset, ranking #15 among all apps we track.
Is Instafeed ‑ Instagram Feed a good Shopify app?
Instafeed ‑ Instagram Feed holds a 5.00/5 rating from 1,948 reviews on the Shopify App Store and is used by 5.36% of stores in our dataset.
What apps are used alongside Instafeed ‑ Instagram Feed?
Stores that run Instafeed ‑ Instagram Feed most often also use Judge.me Product Reviews App, Klaviyo and Loox ‑ Product Reviews App.
Which Shopify themes use Instafeed ‑ Instagram Feed most?
Instafeed ‑ Instagram Feed is most commonly found on stores running Dawn, Prestige and Horizon.

How this data works

This figure comes from live detection: we scan Shopify storefronts and read the apps each one runs, then express it as a share of the 3,500,000+ stores in our dataset. It is a share of every store in our dataset, not just recently scanned stores, so it moves more slowly than the month-over-month figures on our trends page. We report what is currently detected, not historical installs or Theme Store / App Store counts.

Independent by design: rankings are determined solely by live detection data. Affiliate relationships never affect what ranks or how stores are counted. Read the full methodology →

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