Loox ‑ Product Reviews App for Shopify — Usage Statistics

Why it wins: Visual proof. Loox makes photo and video reviews look genuinely good, in clean galleries that match your brand rather than a plain text list. For products people want to see in real use, that is far more convincing than star ratings alone. It is the reason Loox is one of the most installed reviews apps on Shopify despite being priced mainly for paid use.

Where it falls short: Price. The free plan is limited, and paid tiers are tied to your order volume, so costs climb as you grow. A small or new store on a tight budget will get most of the same core features free from a rival like Judge.me. Loox earns its price when the visual galleries and referral tools actually get used.

Who it suits: Visual brands in fashion, beauty, skincare, and home, where a customer photo sells the product better than any description. If your catalog is visual and your customers will happily share photos, Loox turns that content into your best marketing. It is less suited to plain, text heavy stores where a written review does the job.

Worth knowing: The discount incentive does a lot of the work. Loox lifts photo review rates by offering customers a reward, so budget for those discounts as part of the cost. Set the reward and the request timing carefully, and plan to style the widgets so they sit cleanly in your theme.