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Privy ‑ Email, SMS & Pop Ups for Shopify — Usage Statistics

Privy ‑ Email, SMS & Pop Ups runs on 2% of the 3,500,000+ Shopify stores across our full detection dataset. For how its share is moving right now, see app trends.

#41 most-used app in our dataset
Quick answer

Privy ‑ Email, SMS & Pop Ups is a Shopify app used by 2% of the Shopify stores in our dataset, ranking #41 among all apps we track. The figure reflects the app detected on live storefronts, not App Store install counts.

Last updated August 24, 2026 · Updated daily
#2 Popups app
Privy ‑ Email, SMS & Pop Ups ranks #2 among Popups apps in our dataset.
1.5x more used than Proof
Stores in our dataset use Privy ‑ Email, SMS & Pop Ups 1.5 times more than Proof, the next Popups app in the ranking.
60% more apps than average
Stores with Privy ‑ Email, SMS & Pop Ups installed average 9.7 apps each, 60% more than the dataset-wide average of 6.07.
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Privy ‑ Email, SMS & Pop Ups adoption trend

FebMarAprMayJunJul2.1%1.8%

Privy ‑ Email, SMS & Pop Ups has slipped from 2.1% to 1.8% of the stores scanned each month over recent months. See all Shopify trends →

Privy ‑ Email, SMS & Pop Ups pricing

  • Pop Ups & Displays$24/month
  • Email$30/month
  • Email and SMS$45/month

Privy is a list-growth and marketing app for Shopify. It started as a popup and form builder and grew into an all-in-one tool: it captures emails with popups, spin-to-win, and exit-intent forms, then follows up with email campaigns, automated flows, and SMS. The pitch is one app to build a list and market to it, rather than stitching several tools together.

In our data Privy is one of the more common marketing apps, running on a couple of thousand live Shopify stores. Its merchants tend to run mid-sized catalogs and lean on it as their main list-building and email tool rather than a specialist add-on, which fits a store that wants popups and email in one place instead of a heavier marketing stack. The panels below show where it ranks and the themes its stores run.

Our take

Strongest at list growth: Privy's roots are in popups and forms, and that is still where it shines. If your first goal is turning visitors into subscribers before you worry about advanced segmentation, it does that job well.

All-in-one for smaller stores: it bundles capture, email, and SMS in one app, which suits a store that wants a single tool rather than Klaviyo-level depth. The trade-off is less advanced segmentation and reporting than the specialists offer.

Pricing read: paid plans start around $24 a month and scale with the size of your contact list, with a free starter tier for small lists. Weigh the cost against the revenue the list drives, since email only pays once you have subscribers to send to.

Who it suits: a growing store that wants to build a list and run email and SMS without a steep learning curve. A store already deep into advanced flows and segmentation may outgrow it and move to a specialist.

Apps installed alongside Privy ‑ Email, SMS & Pop Ups

#App% of storesUsage
1
Klaviyo
Klaviyo
Email Marketing
48.6%
2
Judge.me Product Reviews App
Judge.me Product Reviews App
Product reviews
36%
3
Gorgias
Gorgias
Support - Other
28.7%
4
Recharge
Recharge
Subscriptions
28.7%
5
Loox ‑ Product Reviews App
Loox ‑ Product Reviews App
Product reviews
28.1%
6
Omnisend Email Marketing & SMS
Omnisend Email Marketing & SMS
Email Marketing
18%
7
Rebuy Personalization Engine
Rebuy Personalization Engine
Checkout - Other
18%
8
Yotpo
Yotpo
Product reviews
17.9%
9
Countdown Timer
Countdown Timer
Countdown timer
13.3%
10
PageFly ✦ Landing Page Builder
PageFly ✦ Landing Page Builder
Page builder
12.2%

Themes commonly running Privy ‑ Email, SMS & Pop Ups

#Theme% of storesUsage
1
Dawn
11.7%
2
Elixir
9.3%
3
Impulse
6.1%
4
Prestige
5.6%
5
Symmetry
2.6%
6
Debut
2.5%
7
Impact
2.4%
8
Ella
2.3%
9
Broadcast
1.8%
10
Warehouse
1.4%

Store types using Privy ‑ Email, SMS & Pop Ups

By business model

  • Subscription 30.2%
  • Multichannel & Marketplaces 8.6%
  • Wholesale / B2B 4.5%
  • Print on Demand 4.2%
  • Dropshipping 3.9%

By what they sell

  • Apparel & Accessories 49.2%
  • Health & Beauty 25.3%
  • Food, Beverages & Tobacco 18.9%
  • Home & Garden 17.9%
  • T-Shirts 13.9%
  • Dresses 6.8%

Examples of stores running Privy ‑ Email, SMS & Pop Ups

  • palmonas.com
  • bulbsquare.com
  • icon-amsterdam.com
  • zerolifestyle.co
  • dazuma.us
  • decorsdeluxe.com

Store owners can request removal of their domain from example listings.

Editorial review

12 Shopify Popup Apps 2026

Apps for Shopify popups can have many functions that can help your business. Common popups can request email details for email subscriptions, offer discount codes, or provide vital information customers…

Read our full Privy ‑ Email, SMS & Pop Ups review →

Frequently asked questions

How popular is the Privy ‑ Email, SMS & Pop Ups Shopify app?
Privy ‑ Email, SMS & Pop Ups is installed on 1.99% of Shopify stores in our dataset, ranking #41 among all apps we track.
Is Privy ‑ Email, SMS & Pop Ups a good Shopify app?
Privy ‑ Email, SMS & Pop Ups holds a 4.50/5 rating from 3,967 reviews on the Shopify App Store and is used by 1.99% of stores in our dataset.
What apps are used alongside Privy ‑ Email, SMS & Pop Ups?
Stores that run Privy ‑ Email, SMS & Pop Ups most often also use Klaviyo, Judge.me Product Reviews App and Gorgias.
Which Shopify themes use Privy ‑ Email, SMS & Pop Ups most?
Privy ‑ Email, SMS & Pop Ups is most commonly found on stores running Dawn, Elixir and Impulse.

How this data works

This figure comes from live detection: we scan Shopify storefronts and read the apps each one runs, then express it as a share of the 3,500,000+ stores in our dataset. It is a share of every store in our dataset, not just recently scanned stores, so it moves more slowly than the month-over-month figures on our trends page. We report what is currently detected, not historical installs or Theme Store / App Store counts.

Independent by design: rankings are determined solely by live detection data. Affiliate relationships never affect what ranks or how stores are counted. Read the full methodology →

Citing this data

Free to cite and republish with a link to shopthemedetector.com. Use these figures in articles, reports, and marketing pages. No permission request needed. Quote the date you read the page, since the numbers recompute daily.

ShopThemeDetector, "Privy ‑ Email, SMS & Pop Ups Shopify app usage statistics", 2026. https://shopthemedetector.com/shopify-apps/privy

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