Building sales is about offering customers what they want when they want it. Sometimes, however, what they want is something they don’t know about yet. This is where FOMO comes into play and why customers are often buying on impulse. But it is also because customers don’t know that a solution to the problem they’re having is available. And this is why Shopify apps can be helpful.

What Can Shopify Most Viewed Products Apps Help with?

When you have a popular product, it means that it can do the job it is tasked with, has a good reputation and is at a good price. Demand for these products is high, which typically means that you can charge more for the product and get a better profit on each sale. This can be important.

The most viewed aspect of the product works in two ways. For one, it creates a sense of urgency with the customer. The more people that are viewing the product, the more popular it is, the less availability there is in the product. Therefore, customers often make the purchase early.

Also, you can regularly find that because the product is being bought more, there is some social proof in your product. So the product and your brand gain trust.

There are several ways that you can use most viewed products. The first is to recommend them to customers based on what products they’re currently looking at. This can be done on the website or through email. Another option is to bundle popular products together. So, customers can see what products everyone is buying. This is done on very popular e-commerce sites like Amazon. Moreover, understanding which products are most viewed can help you optimize fulfillment strategies, ensuring that popular items are always in stock and delivered promptly to maintain customer satisfaction.

Key Takeaways
1
Shopify Most Viewed Products Apps automatically sort products by top-selling and most viewed products.
2
Features include out-of-stock management and customizable product positioning.
3
Integration of these apps with Shopify analytics offers valuable insights into customer behavior.

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