The 10 Best Upsell & Cross Sell Shopify Apps
Last modified: August 27, 2019
When running an eCommerce business you have to maximize the order value of every purchase. There are several ways to do this. However, using either a Shopify cross sell app or a Shopify upsell app are the best options for your business. Here is why, and some of the best Upsell and Cross sell Shopify apps for your website.
Why Do You Need Either A Shopify Upsell App Or A Shopify Cross Sell App?
When you walk into a store, there are always promotions around the store that entice you to spend more money. Look at some of the deals where they bundle products together and offer a slight discount to encourage sales. This is a classic example of cross selling. Likewise online, Amazon and other e-retailers do the same. The Frequently Bought Together feature is essentially a cross selling tactic.
Likewise, up selling is often very prominent online and offline. A product, like coffee, can be bought in certain sizes, sellers will offer larger amounts for less money on a per gram basis. This is a classic tactic to improve profits and encourage audiences to spend more. A common tactic with upselling is the decoy effect.
You should implement this in your business because it allows you to improve revenues and profit margins for a little extra money. At the same time, you can offer more customer satisfaction as you can provide a better product (especially with electrical products) and allow the consumers to think that they’re getting a great deal.
Improving order values is one of the best ways to improve revenues and profits without acquiring new customers, which is often more costly. It is also a great way to reduce the cost to ship per item by having more items in each shipping consignment.
However, to ensure that you’re upselling and cross selling the right products, you need one of the Shopify apps available.
What’s The Difference Between Upsell And Cross Sell?
Sometimes, business owners get confused between upselling and cross selling. Here is a quick introduction to both terms, so you know what is meant by each during this article:
Cross Selling: Is when you sell products that are related to, or can accompany, a product. For instance, selling a coffee mug and a coffee maker.
Upselling: When you sell a product that is perceived to be better (or more) than the original choice. Usually this is because the value is perceived to be better. For instance, selling a computer with 8GB of RAM instead of one with 4GB of RAM. Another example is to buy say two burgers and get one free.
It is important to know these differences because then you can decide what app you’re really looking for. You might want a Shopify app that offers both. Or you could be specifically looking for an upselling app.
What Are You Looking For In A Shopify Upsell App Or A Shopify Cross Sell App?
There are many aspects that you need to look at when you’re looking at for an app for cross selling and upselling. Some apps will be able to automatically select the products and then promote those on the product pages. This has a high chance to improve conversions with your promotions. Therefore, with just a little tinkering, you can automatically improve order values.
Other apps might allow you to have a popup at the checkout that allows the customer to add items into their cart. This is an excellent way to improve order values.
So, which is the best Shopify Upsell App and Shopify Cross Sell app? Here is our list of the contenders for both.
Filter between free and paid
You don’t need to spend more to upsell to your audience. Upsell Recommendations gives you that ability with an Amazon style personalized experience for your website visitors. The app is perfect for those looking to increase revenues without having to find new customers.
The app gives you three widget placement areas: on the home, product and cart pages. This gives you maximum chance for extra exposure of products. All products are recommended based on an algorithm that shows the bestsellers, intelligent product recommendations and other ways. You can also customize how the widget will look on your website, giving you that brand image to create a seamless experience for your website visitors.
To make the recommendations more relevant, the app monitors buying and browsing behavior of your visitors. Then it uses these behaviors to make predictions for your next visitors. One of the best elements of this app is that it doesn’t slow down your website.
Upsell Recommendations Highlights:
- Won’t reduce the speed of your website, so will not lose you ranking on search engines.
- Analyses behaviors of guests to predict what other users might want to buy as well.
- Can locate recommendations in many different areas of the website.
- Amazon style system that is familiar to audiences.
ReConvert Post Purchase Upsell
The best time to upsell is not always at the time of purchase. Asking a customer whether they are looking to buy or upsell after they’ve made a purchase can also be successful. This is what this app does. By optimizing your thank you page (or order confirmation page) and turning it into another sales page, you can really improve order values.
There are many features that make this a great app, including a popup for a discount that is limited by time. To tell customers this, there is a countdown timer. Research has found that this can be very effective at pushing customers to complete a purchase.
This app can also allow you to add videos and images to help convert customers on the thank you page. Or you can have a reorder button that upsells products. This can even include automatic recommendations that are based on other orders/browsing history of other visitors to your site.
ReConvert Post Purchase Upsell Highlights:
- Birthday collector so you can market to customers who have ordered from you before on their birthday.
- Post purchase surveys to find out what customers really thought about their experiences online.
- Discount pop ups and countdown timer to create urgency and value: two great ways to sell.
- Recommended products are based on user behaviors, making them excellent choices.
Related Products - Upsell
Show related products or products that have been frequently bought together to visitors to your site with ease. The app allows you to choose what products are related to which ones in the app. Then you can place the recommendation widget onto your product pages to showcase the related products and increase order values.
The app allows you to customize a lot of the elements to the app. This includes how many products are displayed on each product and how it is displayed. You can change the product title, font size and even the color.
You can also automatically relate products by tags, vendors or even the product type. Making it easy to recommend and promote products.
Related Products ‑ Upsell Highlights:
- Fast, easy configuration. Even those without any experience can start using the app in minutes.
- Recommends related products that can help improve order values.
- One click installation.
- Free plan available, but premium version offers lots of better options to make the shopping experience better.
Discounted Upsells ‑ Upsell
This app is really powerful, and there is no reason why this Shopify Upsell app shouldn’t command the higher monthly fee that it does. The development team behind the app know their sales techniques and have gone to great lengths to replicate successful offline upselling techniques for your Shopify store (namely the MacDonald’s “would you like fries with that?”).
The app is easy to use and takes only a few minutes to get up and running. You can then create lots of discounted cross selling and up selling techniques to ensure that you’re enticing customers to spend more with your brand. To help you create the perfect upsell adverts, you can rely on the app’s AI to look through your order history and develop the perfect upsell offers for you.
This app is fully optimized for all devices, so you can be sure that it will work no matter what device your customers are using.
Discounted Upsells ‑ Upsell Highlights:
- Easy to set up, start upselling to your customers within minutes.
- Grow your business’ success with AI recommended products which are known to be bought together.
- Discounted upsells that are attractive to your audiences.
- Lots of support to help you get started.
Upsell Now ‑ Upsell Popups
This great little Shopify Cross sell app is going to help you to increase order values with ease. With many different upsell campaigns you can run with the program, you can be sure that customers will be attracted to the offers available.
You can add the upsell products with popups that can display on the add to cart or checkout button. You can also discount any products you want to offer in your upsell. You can also limit upsell offers to only appear on specific products. This means that you aren’t throwing offers to customers who might not be suitable for them.
Plus, to stop people getting discounts for products they shouldn’t, this app will automatically remove discounts and/or products should the qualifications for the discounts/upsell have been removed. Finally, you can add upsell and cross sell start dates and end dates to create excellent campaigns.
Upsell Now ‑ Upsell Popups Highlights:
- Set start and end dates for your up sell and cross selling campaigns.
- Ensure customers don’t get discounts they shouldn’t be having discounted items removed from carts when qualifications for offers are removed.
- Easy to set up and use. No coding needed and even those new to website management can use this app.
- Will check cart will qualify for upsell offers before displaying offers.
Cross Sell Pro
This is a great little Shopify cross sell app for those who are on a tight budget. Despite being low cost (free) there are a lot of good features with this app. For starters, all you need to do is install the app on your website and then enable it. From that moment, free, smart and user behavior based product recommendations enabled on your product pages.
To help you sell more, you can add star ratings to recommended products as this is integrated with product review by Shopify. If a customer likes a product they are recommended, they can add it to their cart easily with the Add To Cart button, integrated with the app. Or, if the customer would like more detail on the product, there is a great 3D animation that can appear when the customer hovers over the recommended products.
Cross Sell Pro Highlights:
- Mobile and tablet friendly, so you know that customers on these devices will get the same great product recommendations.
- A free app that will help you sell more of your products and improve order values.
- Great recommendations calculated based on past orders, which increases the chances that customers will take up offers.
- Algorithm for recommendations will refresh every hour so if customers change behaviors and buy different products together, the app will adjust offerings to new customers.
Cross Sell Recommend Products
Give your customers personalized recommendations that show alongside each product on your Shopify store. While many Shopify cross sell apps will only allow automatic recommendations, this app does give you more control over the recommendations. However, for some store owners this might not be a good option, they would rather AI calculated what the best combinations are.
This app offers recommended products in a number of places, including on the product and cart pages. Therefore, there is a maximization of the opportunities available to you. Offerings can be displayed in a beautiful popup that ensures audiences see the recommendations.
A good thing about this app is that it can’t disappoint customers. It will only show recommendations based on the last item they’ve added to the cart and if possible recommendations are out of stock, then it won’t show them. You can also show up to 15 items per page.
Cross Sell Recommend Products Highlights:
- Show up to 15 products per page, to maximize the chances to find a product they want.
- Can turn the app off across the site with a click of a button.
- Prevents products from displaying if they’re already in the customer’s cart.
- Can get a free installation or great support from the development team.
Cross Sell Ace
Cross Sell Ace is a great product that allows you to increase the order values from customers. This app is great because it gives you a lot of analytics to display how well your campaigns are doing. For instance, you can see how many times customers have clicked on the recommendations so you can assess which cross sells are popular and which aren’t.
You can create global cross sell/recommended products that are displayed regardless of what is in the customer’s cart. Or you can create cross sell recommendations that are displayed only on the cart page. So you could recreate cross sell tactics like impulse purchases (i.e. like candy at the front of the stores).
Cross Sell Ace Highlights:
- Add proposals for cross selling with ease.
- Can see total orders generating by the app easily in the dashboard.
- Can create specific related items for each product on your store.
- Customize how the recommended products look.
Upsell & Cross Sell
This apps has lots of great features that might make it the perfect solution on your website. There is a widget that allows you to place the recommended products directly on your product page. The add-to-cart button will automatically match the color of the theme’s default button color. This creates a great consistent brand across your website.
There are other great benefits that can be really helpful. For instance, you can avoid decision fatigue by limiting the number of recommended products available on your site. If there aren’t enough products to recommend, then the app can randomly select products to fill gaps on the page.
All recommendations can include a discounted price to help convert those on your store.
Upsell & Cross Sell Highlights:
- Manually recommend products that you know are a good match for products in a cart.
- Limit the number of product recommendations.
- You choose the ideal location on your website for the recommendation widget.
- Customers can add more than one product to their cart.
Cross selling ‑ by Smooth.ie
This cross selling app allows you to set default cross sell products that can be used across the store. Or you can edit the recommendations based on the product. You can show numerous products in the recommended areas of your website which you can customize to fit your brand.
There is also a great popup function that allows you to display recommendations when the customer clicks on the add to cart button. Another great feature is that this app doesn’t slow down your website.
Cross selling Highlights:
- Choose the number of recommendations for each product.
- Matches the style of your current theme.
- Can customize the heading text for any cross selling display.
- Doesn’t impact website speed.
Final Thoughts: The 10 Best Upsell & Cross Sell Shopify Apps
Cross selling and upselling is important if you want to maximize your sales online. To help you, you need to install one of the best Shopify Upsell apps or a great Cross Sell Shopify app. These can help direct customers to great compliments to their current cart selection. Which one of the recommended apps above will you choose?