How To Add Gift Cards To Shopify [2024]
Shopify - 3 Day Free Trial - No cc Needed   Free Trial
Detect Shopify Theme

Or go to our Shopify Theme Detector directly

How To Add Gift Cards To Shopify

Last modified: November 10, 2023

How To Add Gift Cards To Shopify
Free Shopify Trial

Gift cards are a popular present that is given to friends and family. In 2018, there were $160 billion in gift card sales in the US alone. Having them in your store can have numerous benefits. For one, it guarantees you a sale of a product later on but gives you the funds upfront.

They can also be a great benefit for spreading your brand’s name. Gift cards can also be a good way to offer customers a refund for certain products.

Gift cards are easily accessible on your Shopify store. But you do need to activate the feature first. This is a quick guide to having gift cards in your store.

Key Takeaways
Activating gift cards in Shopify is straightforward: login, navigate to Products and enable gift card sales.
Customizing gift cards is crucial: add titles, descriptions, images, denominations, and set product availability dates.
Finalize by saving changes to ensure gift cards are updated or added to your Shopify store effectively.

Recommended: 9 Best Shopify Gift Card Apps – [2024]
# Name Image
VITALS | 40+ apps in one
VITALS | 40+ apps in one
Rise Gift Card Loyalty Program
Rise Gift Card Loyalty Program
Shopkeeper Branded Gift Cards
Shopkeeper Branded Gift Cards
Shopkeeper Gift Card Scheduler
Shopkeeper Gift Card Scheduler
Better Gift Card Auto Fulfill
Better Gift Card Auto Fulfill
Gift Box – Free Gift Motivator
Gift Box – Free Gift Motivator
Shopkeeper Easy Gift Cards
Shopkeeper Easy Gift Cards
Shopkeeper Gift Cards
Shopkeeper Gift Cards
Show More

Step 1 – Login

Login to your Shopify store, using your user credentials.

Step 2 – Finding The Gift Card Options

From your admin page go to the ‘Products’ options and then find the option that says ‘Gift Cards’.

Step 3 – Activate

Now you can click on the option that reads ‘Start selling gift cards on my store’. As soon as you save this option, your first gift card is created on your products list. However, it will be hidden from the sales channels at first.

Step 4 – Adding/Updating A Gift Card Product

Now you need to manage your gift cards. Whether you’re adding or updating the gift card product, this process is almost the same. The first thing you need to do is to go back to the ‘Products’ and then ‘Gift Cards’ option.

Step 5 – Manage

Now you need to click on the ‘Manage gift card products’. If you want to manage an existing gift card product then you need to click on the product in the list that displays. If you want to add a new gift card to your store, then click on the option: ‘Add gift card product’.

Step 6 – Add/Edit The Gift Card Information

Now you can enter in the information for the gift card. Here are some guides on what to do.

Title – Enter the name for the gift card that the customer will see. For instance, ‘Birthday Gift’ or ‘Wedding Gift’.

Description – Describe the gift card to your customers, this is the description that will appear on your store, so be sure to make it effective.

Images – You can upload images for your gift card.

Denominations – Add the denominations that you want to have for the gift card. Each denomination is counted as a variant for the product.

Search Engine Listing – Change any SEO you would like for the product.

Product Availability – Ensure that your product is available for the customer to buy. You might want to customize its specific selling date for it to sell on. To do this, click on the calendar icon beside the ‘Online Store’ and you can set the date that the card will be available to be bought from.

Organization – Add any other information about the product/vendor that you would like to. For instance, if you sell Amazon or eBay gift cards on your store, you could add this information here. You should also add tags so customers can find the gift cards easier.

Step 7 – Save

When you’re complete, click on the ‘Save Gift Card Product’ option.

Keep Reading

Enhancing Your Store with Shopify Gift Cards

Benefits of Offering Gift Cards

Gift cards boost sales and customer loyalty. They attract new customers and encourage repeat purchases. Offering gift cards enhances brand awareness and provides a flexible gifting option.

Types of Shopify Gift Cards

Shopify stores can offer physical, digital, or virtual gift cards. Each type caters to different customer preferences. Physical cards are tangible gifts, while digital and virtual cards offer convenience and instant delivery.

Setting Up a Gift Card Program

Choose a suitable gift card app from the Shopify App Store. Install and configure the app to align with your brand. Customize gift card designs and set clear terms and conditions for use.

Maximizing Gift Card Potential

Customizing Gift Card Designs

Align gift card designs with your brand identity. Use high-quality images and allow for personalized messages. This enhances the gift-giving experience and makes your cards more appealing.

Effective Gift Card Promotion

Promote gift cards through dedicated landing pages, email campaigns, and social media. Highlight their benefits and use targeted marketing to reach potential buyers.

Best Practices for Gift Card Management

Ensure gift cards are easily accessible on your site. Provide clear instructions for purchase and redemption. Regularly monitor gift card usage and stay compliant with relevant regulations.

Conclusion: How To Add Gift Cards To Shopify

Adding gift cards is important. However, they default gift cards on Shopify are basic and can look unappealing compared to others on the market. You can improve their attractiveness with some great apps, like Shopkeeper Gift Cards. With this app you can customize your gift cards and improve their sales.

  • Can I set an expiration date for gift cards on Shopify?

    Yes, Shopify allows you to set expiration dates for gift cards. This can be configured in the gift card product settings, ensuring that the cards are only valid for a specific period.

  • How do I handle refunds for purchases made with gift cards?

    Refunds for purchases made with gift cards are typically credited back to the original gift card. If the gift card has expired or is lost, you may need to issue a new gift card or store credit.

  • Are there any restrictions on the value of Shopify gift cards?

    Shopify gift cards can be issued in various denominations, but store owners have the flexibility to set minimum and maximum values based on their business strategy and customer needs.

Got Something To Say?

Your email address will not be published. Required fields are marked *