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How to Create Mix & Match Bundles for your Shopify Store
Last modified: April 1, 2024
Large stores might have lots of different products that might complement each other. For instance, you might have a blouse that will go perfect with a specific jacket and skirt. You don’t want to rely on your customers to add these items into their basket individually. This can mean many lost sales as customers are lazy. Instead, you want to have an option where the items are added together into the cart at the same time.
Creating these bundles can be very easy on any Shopify store. You can create bundles with the help of an app or create a product where the items are just labeled as one product. However, there might be times when you want to show the customer a selection of products they can choose from to create a product bundle of their choosing.
An example of this would be something like if you sell meals, and you would like to offer the customer a chance to buy bundles which can have options. The customer can pick two pizzas, a side and a drink from lots of different selections. Or if you sell clothes, you can offer a customer a bundle of one t-shirt, one trouser and one jacket. There are so many ways that you can use customized bundles to improve sales and use them as an upselling tool.
But having customized or mix and match bundles is a little harder than using the other options. Luckily, there are lots of different apps out there that can help you create this style of bundle for your website. Here are some of the top options for you to consider.
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Vitals
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Bundler - Product Bundles
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Wide Bundles - Quantity Breaks
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Unlimited Bundles & Discounts
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| 5 |
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Advanced Bundle Products
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| 6 |
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Bundle Builder
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| 7 |
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Product Bundles: Fast Checkout
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| 8 |
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Bundles
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| 9 |
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Upsellkit
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| 10 |
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Sumtracker Inventory & Bundles
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| 11 |
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Bundable ‑ Customizable Kits
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| 12 |
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Frequently Bought Together
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| 13 |
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Bundlify ‑ Cross selling boost
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| 14 |
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Bundle Products | Upsell
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| 15 |
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Fast Bundle
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| 16 |
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Bundle Wizard
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| 17 |
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Product Bundle Volume Discount
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| 18 |
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Bundlo: Products Bundle - Inactive
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| 19 |
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Bold Bundles
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Show More
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Crate Bundles
This app is excellent because it allows your customers to create their own bundles for higher satisfaction and fewer abandoned carts. It is completely compatible with all Shopify themes, and you can make small customizations for your own needs. To help with conversions, you can allow the customers to buy the bundles they create at a discounted rate.
Bundle Builder
The Bundle Builder app is one of the most suitable for those that want to apply rules to the bundles that customers create. You can choose a list of products that can be included within any bundle and then the rules. So, for instance, customers can’t just add six of the most expensive item to get the discount. Or you can restrict certain products like Product C if they have Product A in the basket.
You’re also able to limit the number of products that are included within the bundle.
Bold Bundles
Bold Bundles is a simple app that allows you to help customers build their own bundles and then incentivize them to complete the transaction. It can also help make suggestions with a frequently bought together section and more upselling tools to help you get the most from your customers.
Conclusion: How to Create Mix & Match Bundles for your Shopify Store
When it comes to making more sales online, you might want to consider selling your products in bundles. This is easy to do with the right bundle app, but you might want to think of ways to ensure that you get the attention of the audience. Offering a discount can be one option.
To further attract customers and optimize your bundle sales strategy, consider integrating additional features into your Shopify store. For example, you could add a quantity selector button, which allows customers to easily adjust the number of bundles they want to purchase.
Another idea is to add a countdown timer, creating a sense of urgency and prompting customers to make their purchase before the offer expires.
Whether you want to fine-tune the design, optimize the checkout flow, or add unique functionality, Shopify offers advanced customization capabilities to help you create a compelling and user-friendly online storefront.
By combining mix and match bundles with engaging features like quantity selectors and countdown timers, you can create a more compelling and user-friendly shopping experience, ultimately leading to increased sales and customer satisfaction.
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How do I handle returns or exchanges for items bought in mix & match bundles?
For returns or exchanges, establish clear policies that address bundle specifics. Consider partial refunds or exchange options that maintain the integrity of the bundle deal.
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How do I price mix & match bundles effectively?
Effective pricing for mix & match bundles involves considering the perceived value, cost of goods, and competitive pricing. Aim for a balance that attracts customers while maintaining a healthy profit margin.
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What are the best practices for marketing mix & match bundles?
Best practices include highlighting the value and versatility of bundles, using targeted marketing strategies, and leveraging social proof. Engaging content and promotions can also drive interest and sales.
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