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Shopify Theme Pricing: What Themes Cost

What Shopify themes cost, from live Shopify Theme Store pricing, ranked so the themes most used across our dataset of 3,500,000+ stores lead the list. A theme is a one-time purchase, not a subscription. Updated October 11, 2026.

$300
Median paid theme
$284.5
Average paid theme
320
Paid themes
24
Free themes

Prices are one-time purchases from the official Shopify Theme Store, not monthly fees, and each buys the theme for a single store. The median and average are over the 320 paid themes only; free themes are excluded rather than counted as $0. Half of paid themes sit between $217.5 and $360. Themes sold outside the Shopify Theme Store are not included. To see what a specific store runs, check its theme.

What paid themes cost

$100 to $199 69 (21.6%)
$200 to $299 75 (23.4%)
$300 to $399 136 (42.5%)
$400 or more 40 (12.5%)

Most-used themes and their pricing

# Theme Developer Price Rating
1 Dawn Shopify Free 35% positive (288 reviews)
2 Prestige Maestrooo $400 91% positive (869 reviews)
3 Impulse Archetype Themes $500 94% positive (1,301 reviews)
4 Impact Maestrooo $400 85% positive (200 reviews)
5 Motion Archetype Themes $420 97% positive (557 reviews)
6 Focal Maestrooo $320 93% positive (335 reviews)
7 Sense Shopify Free 36% positive (74 reviews)
8 Symmetry Clean Canvas $420 94% positive (391 reviews)
9 Refresh Shopify Free 38% positive (60 reviews)
10 Warehouse Maestrooo $320 84% positive (325 reviews)
11 Broadcast Presidio $420 95% positive (283 reviews)
12 Pipeline Groupthought $360 97% positive (209 reviews)
13 Empire Pixel Union $360 79% positive (481 reviews)
14 Horizon Shopify Free 35% positive (208 reviews)
15 Expanse Archetype Themes $420 93% positive (339 reviews)
16 Streamline Archetype Themes $420 95% positive (335 reviews)
17 Craft Shopify Free 56% positive (50 reviews)
18 Concept RoarTheme $400 98% positive (656 reviews)
19 Spotlight Shopify Free 36% positive (39 reviews)
20 Vision Fuel Themes $430 88% positive (146 reviews)
21 Stiletto Fluorescent Design Inc. $380 91% positive (150 reviews)
22 Showcase Clean Canvas $400 96% positive (147 reviews)
23 Icon We are Underground $250 94% positive (371 reviews)
24 Blockshop Troop Themes $420 96% positive (420 reviews)
25 Reformation Fuel Themes $430 93% positive (257 reviews)

Citing this data

Free to cite and republish with a link to shopthemedetector.com. Use these figures in articles, reports, and marketing pages. No permission request needed. Quote the date you read the page, since the numbers recompute weekly.

ShopThemeDetector, "Shopify Theme Pricing Statistics", 2026. https://shopthemedetector.com/shopify-statistics/theme-pricing

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