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12 Best Shopify Page Builders – 
Last modified: November 21, 2023
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EComposer Next Generation Page Builder
Shogun Landing Page Builder
PageFly Advanced Page Builder
GemPage Powerful Page Builder
LayoutHub Easy Page Builder
Page Studio Page Builder
Hypervisual Page Builder
Page Builder & PRO page editor
Buildify Drag & Drop Builder
EcomSolid Theme & Page Builder
Funify ‑ Page Builder
AZEXO Free Page Builder
Page builders are not something that is normally associated with Shopify stores. People tend to think of them as belonging to website software like WordPress. However, there are Shopify page builders. There might not be as many, but that doesn’t mean that they don’t have the same level of quality or ease of use as other website systems.
What Are You Looking For In Shopify Page Builders?
Shopify page builders are there to ensure that you can design a storefront that better reflects your brand image. You should also design them to promote your products better. The problem with using the standard theme template is that they are regularly used by other brands. That can mean that your brand has little to distinguish it by.
There are lots of advantages to this system. First of all, it requires little coding knowledge. Secondly, they normally have a live preview of the website, so you can better see what the page will look like in the end.
Finally, page builders can help you to convert more visitors into customers. Conversion is partly influenced by design. About 42% of customers won’t buy from a website they think looks ugly. In addition, placing the call to action in the wrong, which can happen on some themes, can drastically reduce conversions. Ideally, you want to locate a call-to-action above the fold.
Page builders can also help you improve sales. Adding features to a theme that weren’t there before. A good video, for instance, can help you improve conversions by upto 80%.
While many brands solely concentrate on their home page, many pages across a site should be adjusted with one of the Shopify page builders available.
Here are the Best Shopify Landing Page Builders
- EComposer Next Generation Page Builder
- Shogun Landing Page Builder
- PageFly Advanced Page Builder
- GemPage Powerful Page Builder
- LayoutHub Easy Page Builder
- Page Studio Page Builder
- Hypervisual Page Builder
- Page Builder & PRO page editor
- Buildify Drag & Drop Builder
- EcomSolid Theme & Page Builder
- Funify ‑ Page Builder
- AZEXO Free Page Builder
EComposer Next Generation Page Builder
The EComposer page builder app will enable you to build your own store exactly how you want it to look and function. You can create a wide variety of pages including home page, landing page, product pages etc. There are lots of designs for layouts and these are developed regularly. If you want to keep your current theme you can use the EComposer to design separate sections.
There is an element design editor which includes options for trust badges, buttons and galleries to name a few. There are extensions for more advanced functions, such as Ajax Cart and Sticky Add To Cart. If you need any help then there is a support team available.
- Regular updates.
- Demo option.
- Simple and easy to use.
- Element design editor.
Shogun Landing Page Builder
Shogun helps you build landing pages and product pages for your website so you can attract audiences to your store and convert them into customers/email subscribers with ease. While it doesn’t do the rest of your site, if you’re happy with your current theme’s layout and just want to optimize landing pages, then this is a good option. This app doesn’t require any coding and you can cancel any time and keep all the pages you’ve already created.
On your product pages you can have complete control. You change many aspects of the products including the title, image hover, price, discount and more.
All pages created with this app are mobile friendly, allowing them to be viewed in perfect detail and with good loading speed on any device. And the app works with all themes.
Shogun Landing Page Builder Highlights:
- Give you site high-converting landing pages with ease.
- Can A/B test pages to find the most prolific designs for converting visitors.
- Twenty elements to use in designs.
- Change the look of your product pages too.
PageFly Advanced Page Builder
This feature-rich Shopify page builder uses the classic drag-and-drop to allow you to create excellent pages that will convert. You can build numerous pages with PageFly including home, product, collection, landing, sales, about us, contact and others. There are more than 50 ready-to-use templates you can implement on your store which can all be customized to fit your particular needs.
Every time you go to customize the page you get the choice of 40 page elements. This gives you the freedom to build a home page that can match your brand and is optimized for conversions. Plus, you don’t have to worry about your home page being slow on mobiles. All pages designed with PageFly are automatically made mobile friendly and responsive.
There are lots of work-orientated features that you can add into your store. For instance, you can add team members, testimonials, newsletter, in-page SEO editing tool, social elements and blog posts. You can also add countdown timers, email subscription elements, forms, media, slideshows and more.
And to help customers find you, you can have a Google Map added to your store too, showcasing your physical store’s location.
PageFly Advanced Page Builder Highlights:
- Create all the key pages on your site into a unique style that matches your brand’s identity.
- Can use up to 40 elements to create your pages.
- Websites are automatically mobile-friendly.
- Some key components like countdown timers are included within the app, saving you money on other apps.
GemPage Powerful Page Builder
GemPages is the perfect fit for anyone who wants to create stunning, high-converting stores on Shopify. Code-free and compatible with all Shopify themes, this app is perfect for anyone!
GemPages enables online merchants to build their stores with speed and ease. First, get inspired by over 60 elements and 100+ templates. Then, customize your store to your specific needs using its intuitive drag-and-drop editor. After that, use the amazing marketing and sales-boosting tools to hyper-optimize your store’s performance!
Not only that, stores made with GemPages are responsive, which means your pages will look good, run fast on any device, and be optimized for all search engines.
Plus, you can embed a Google map into your website to help customers find your physical store.
Try GemPages for 10 days for free now. Whether you go ahead and purchase a subscription or not you can keep using the pages you publish forever.
GemPages Powerful Page Builder Highlights:
- Unlimited pages for all pricing plans
- A fluent and seamless drag and drop experience
- An extensive library of 60+ templates and 100+ elements for all of your business needs
- Built-in marketing toolkits and conversion boosters
LayoutHub Easy Page Builder
Don’t let your current website design let you down. Take your website to the next level with this Shopify page builder that allows you to easily design pages that will help you convert. There are lots of pre-made templates that you can use and then edit them with a drag and drop for each block. This app allows you to edit the build of many pages including home, product, sales, landing, collection, about us, contact and more.
It is easy to edit each page. The developers have gone to great lengths to make this app perfect for those who aren’t technical. There is a big library of layouts and sections that allow you an unlimited choice of final designs. You are just limited by your imagination. Plus, there are more than 30 templates for you to try every month.
If you decide that you no longer want the app, you can remove it from your store. This will not result in errors on your page or that your page doesn’t appear any more. The app is also compatible with all Shopify themes and apps.
LayoutHub Easy Page Builder Highlights:
- Lots of layouts and templates you can use.
- Don’t lose pages when you uninstall.
- Free plan available.
- Can edit any page on your store.
Page Studio Page Builder
Page Studio Page Builder allows you to build an aesthetically pleasing website that stays true to your brand without the need to know any code. You can build numerous pages with this app including the home, landing, about us, contact, FAQ and more. Any assets and media that you use are uploaded to a premium global CDN, this improves website performance and page loading times. This can yield better conversion rates.
When designing pages you can take advantage of numerous elements. This includes headlines, buttons, cards, images, contact forms, video, calls-to-action, countdown, testimonials, parallax and much more. If you’re stuck on how to create a page, you can use the library of stunning pre-made templates by the app developers to get started. These are all editable and can be a great way to speed up your website’s development.
Any pages developed with the app will be yours. Uninstalling the app will not impact them at all. You can also be reassured that the pages are optimized for mobiles, so will look good on any device.
Page Studio Page Builder Highlights:
- Optimized for mobile devices. So your pages will always look good.
- Preview pages while editing them, so you find what the final result is going to be.
- Lots of pre-made templates to get your started.
- Can create any page you need or want.
Hypervisual Page Builder
Hypervisual is the page builder that you want to use if you want to concentrate on having a lot of images on your site. It works on products, collections, blog posts and pages (including home) and it doesn’t take too much knowledge to make it work. You can add short, snappy snippets of text and subheadings to explain key points, but the majority of the content on your pages will be image based.
Any pages that you create will be instantly integrated with Google Analytics and Facebook pixel. This allows you the chance to monitor page results and retarget users who’ve visited your website and exited. This can be a great way to build revenues and increase sales.
All the designs developed this app, are great for mobile devices and are indexed by Google. You can also subscribe visitors to your website to a mailing list with MailChimp and Klaviyo.
Hypervisual Page Builder Highlights:
- Build an email marketing list.
- Create visually stunning website pages with lots of images.
- Webpages are automatically integrated with Google Analytics and Facebook Pixels.
- Designs are developed with mobile devices in mind.
Page Builder & PRO page editor
This page builder has a great drag and drop system that allows you to use more than 50 ready-to-use templates that can be altered. You can edit the templates with lots of elements. Elements that can be used include: maps, text, images, videos and gallery.
The app works with all the themes and finished pages are optimized for mobile devices and search engines. There is no need to know any coding with the app. And if you’re stuck there is a video tutorial to help you get started.
There are lots of elements that you can add to your page. This includes social buttons, countdown timers and more. This can save you time and money installing other apps to do this job.
Publishing designs is as simple as a click of a button.
Page Builder & PRO page editor highlights:
- Design pages with great images.
- Add many premium functions to your website with this app.
- A video tutorial helps you get started.
- No coding knowledge needed for this app.
Buildify Drag & Drop Builder
Get your website built in less than 30 minutes with this app. Without any coding skills and the simple, but effective drag and drop system, Buildify, allows you to develop the perfect website for your brand. The page builder works with articles, products and landing pages. You can add many features including: grid, slides, Shopify products, contact forms, price tables, progress bar, countdown, social networks, videos, templates and more.
With the app you are only limited by your imagination. All sections can have their size and colour changed and you can add media and text as you wish. The pages can be edited at any time, so you can optimize pages based on the latest statistics from reports.
The website is fully stable. All images and media is hosted with CloudFront CDN. This makes all items accessible at all times.
Buildify Drag & Drop Builder Highlights:
- Easy-to-use drag-and-drop page builder to create stunning pages.
- All images and media is hosted with CloudFront for no downtime.
- Create pages within 30 minutes.
- No coding knowledge needed.
EcomSolid Theme & Page Builder - Inactive
EcomSolid is a complete theme and page builder app to set up your Shopify store with half the time & zero the code. Going beyond common web design practices, the tool empowers businesses to create lasting shopping experiences.
Just pick a template to customize your store with tons of pre-made sections, layouts, add-ons, then enrich it with the page builder – you’re ready for launch! The designs can adapt to any screen, so your brand can look & work flawlessly.
Integrated with 20+ top Shopify apps, you can install and use them on your EcomSolid theme and/or page seamlessly. Also optimized for SEO and loading speed, the app makes sure you’ll never have to stress about losing a lead.
Whether you’re just starting or have been in the game for a while, you bet they have your back. Be it technical or design questions, they take a genuine interest to help you perfect the store and maximize conversions.
EcomSolid Theme & Page Builder Highlights
- Customizable theme & page templates, user-friendly visual editor, & an all-theme-compatible page builder
- 17+ sections, 150+ layouts, 40+ native & third-party addons to mix and match your store & rocket your sales
- Global style to maintain and transform the site
- Page optimization with custom code, SEO, social tags, lazy loading, & responsive web design
Funify ‑ Page Builder - Inactive
Funify is a great page builder for landing pages that can help you get some great leads into your sales pipeline as you expand and sell. The drag and drop editor allows you to take elements and organize them on a page that will convert customers. There are numerous features that you can add to your pages, including an add-to-cart button, decline button, optin form, images, video, text and more.
Any page that you create can be previewed before publishing to ensure that you’re happy with the final design.
And you can easily upsell to audiences with customized funnel processes that have been designed by the developers to help you sell more.
Funify – Page Builder Highlights:
- Upsell with this app with a simple to follow process.
- More than 20 elements you can add to pages.
- Pages are optimized for mobile devices and search engines.
- Easy-to-use drag and drop system.
AZEXO Free Page Builder - Inactive
This page builder allows you to build any page design you want with any theme. Any pages that are created will be optimized and perfectly rendered on all devices. The code from finished pages will be clean, allowing your site to rank well on Google and load fast for customers.
There are numerous pages that you can design with this app and you can insert more information than ever into your pages. For instance, you can add these elements from your product page into any other page: image, title, price, variant, quantity, image gallery, add-to-cart button and more.
Changes can be made to any website page including the home, about us, contact us and more. You can also build an FAQ page to build trust with your audience. And with 110 elements, you’ve got the freedom and chance to build the perfect page for your brand.
AZEXO Free Page Builder Highlights:
- Create a website that better reflects your brand’s identity.
- Edit any page on your website with more than 100 elements.
- Build an FAQ page to answer most pre-sales questions.
- Pages will remain even when the app has been removed.
Additional Information About Shopify Page Builders
Why Page Speed Matters
One often overlooked aspect of Shopify page builders is the impact on page speed. A good page builder should not bloat your website, causing it to load slowly. Slow-loading pages can significantly affect user experience and SEO rankings. So, always consider the speed factor when choosing a page builder.
Landing Page Mobile Responsiveness
In today’s mobile-first world, your Shopify store must look and function well on smartphones and tablets. A quality page builder will automatically adjust your design to fit different screen sizes, or even allow you to customize the mobile view separately. When thinking of how to make a landing page on Shopify – mobile first is your friend.
Analytics and Tracking
Data is key to understanding your customers and optimizing your store. Some advanced page builders offer built-in analytics features, or easily integrate with tools like Google Analytics, to help you track visitor behavior, conversion rates, and other important metrics.
A/B Testing Capabilities
The ability to run A/B tests can be a game-changer for your Shopify store. A/B testing allows you to compare two versions of a page to see which performs better in terms of conversions, click-through rates, or any other metric. Not all page builders offer this, so if it’s important to you, make sure to choose one that does.
Your Shopify store likely uses various apps for things like email marketing, social proof, or customer reviews. A good page builder should easily integrate with these third-party apps, allowing you to add these elements directly to your pages.
User Experience and Learning Curve
The user interface should be intuitive, especially if you’re not a tech-savvy person. Some page builders offer a steep learning curve with more advanced features, while others are more straightforward. Choose one that you’re comfortable with, so you don’t waste time struggling with complicated features. Some of the best Shopify landing pages even made were actually created with a page builder, so it would be wise to consider which they used in order to try and make something that will register positively with your users.
Enhancing Shopify Store Appearance
Importance of a Versatile Page Builder
Shopify has established itself as a robust platform for online retail, yet the customization options can sometimes be limiting. Page builders have emerged as indispensable tools for merchants seeking to transcend these limitations.
They offer the flexibility to create tailored page layouts, ensuring that each store exudes uniqueness and aligns with the brand’s identity. The ease of dragging and dropping elements simplifies the design process, eliminating the need for coding expertise.
Key Features of an Effective Page Builder
An effective page builder is characterized by its user-friendliness and the variety of pre-made templates it offers. Responsiveness is crucial; a page builder must ensure optimal display across various devices to cater to the diverse browsing preferences of modern consumers.
SEO optimization is another pivotal feature, enhancing the store’s visibility on search engines. Additionally, data tracking capabilities enable merchants to glean insights into customer behavior, facilitating informed decision-making.
Customer Support and Reliability
Reliability and customer support are paramount. Merchants may encounter challenges during the design process, and timely, professional assistance is essential.
A page builder should be backed by a responsive support team, ensuring that help is readily available whenever needed. The reliability of the tool, its uptime, and its performance directly influence the store’s functionality and, by extension, the customer experience.
Exploring Top Page Builders
Customization and Flexibility
In the field of Shopify page builders, customization and flexibility are king. Merchants are on the lookout for tools that offer a plethora of templates and intuitive interfaces.
The ability to tailor each element of the store, ensuring it aligns with the brand’s ethos and aesthetic, is a sought-after feature. The ideal page builder facilitates the creation of unique, engaging, and responsive store pages that captivate visitors and enhance the shopping experience.
SEO and Marketing Optimization
SEO and marketing optimization features are integral for enhancing online visibility. The best page builders are equipped with features that ensure each page is optimized for search engines.
From meta tags to alt texts, these tools provide an array of options to enhance SEO. Additionally, built-in marketing tools, including data analytics and integration with social media platforms, empower merchants to reach a wider audience and make data-driven decisions.
Value for Money
The value proposition is a critical aspect when selecting a page builder. Merchants seek solutions that offer a balance between cost and features. The ideal tool provides a rich set of features, including customization options, SEO tools, and responsive designs, without breaking the bank.
It should cater to both novices and seasoned merchants, offering scalability and flexibility to adapt to the evolving needs of the online store.
Conclusion: 13 Best Shopify Page Builders
If you want to add a personal touch to your website or want any theme to be more closely aligned with your brand, then you need to look at some of the Shopify page builders on this list. These can help you design pages that are going to better sell to your customers.
The apps often include many other functions that you could have to pay other developers for. Therefore, using any of the top Shopify page builders can help you save money and create stunning websites. So, which page builder will you use?
How to Build a Converting Landing Page Shopify
Building a high converting landing page on Shopify is fairly easy. Use a drag and drop page builder to add all the elements you need to help improve landing pages. For instance, you will want videos on your page, call-to-actions in several locations, reviews from past customers and text that describes what the visitor will get.
How to Increase Landing Page Clicks on Shopify
Increasing the number of clicks for a landing page is simple if you can develop the best metadata for search engines. You want to include everything you need to say within 140 characters, give the audience a reason to click through by telling them the value of the page (i.e. a free gift, something they will learn). You should also optimize the page title and URL to rank higher.
How to Import a Prebuilt Landing Page to Shopify
There are many ways that you can import a prebuilt landing page to Shopify. If you’re using MailChimp, they can give you instructions on how to do that. Other systems have apps that can help you import templates. Some drag and drop page builders have this facility, other apps are there to help you build a landing page or import one in.
How to Disable a Landing Page on Shopify
Landing pages do not need to be continuously active. The deals that they offer might be seasonal or run out. But you probably don’t want to delete the page for those times you might want to use it again. Instead, you should just unpublish the website page through the standard process on the pages tab within the Shopify Admin menu.
How to Customize a Landing Page on Shopify
When it comes to customizing a landing page you should use the same program that you used to create the page. That is unless you created the page in the standard or default page builder for Shopify. If this is the case, you can use any drag and drop page builder on your site to enhance the landing page for higher conversions.
How to Create a Landing Page with Navigation on Shopify
When you build a landing page on Shopify, you will automatically have your website’s navigation at the top of the website page. This is automatically included and will be the same there as it is across the website. You can change how a menu looks through certain menu apps that have drag and drop page builder features.
How to Create a Landing Page with Automatic Discount on Shopify
If you create a landing page with a drag and drop page builder, you can use certain discount apps that allow you to apply a discount for anyone who has visited that page. This can be automatically applied to a discount and can only be used by those who’ve visited the page.
How to Add Search on Shop Landing Page on Shopify
Searches are a great way for your customers to find the products they want. Search bars should be easily accessible for your website visitors. Using a drag and drop page builder you should be able to add the search bar to anywhere on your page. These are easy to use.
How do I Change my Landing Page on Shopify?
Landing pages should not be kept static when they’re on your website. You should be constantly changing them to ensure that they’re converting the best. For the top results, you might want to consider using split testing to find what audiences like. You can always use drag and drop page builders to make the changes to a page.
Do Videos on a Shopify Landing Page Slow Download Speed?
If you host a video directly on your server, then there is going to be a slight speed reduction on the website. However, if you host a video on YouTube/Vimeo and then integrate that into your website, you can keep your site’s speed. All videos from YouTube or Vimeo can be integrated into a Shopify landing page using a drag and drop page builder.
Do the Shopify Newsletter have a Landing Page?
To get the best results for Shopify newsletter signups you need to create a landing page that can attract a specific group or audience. Landing pages are best designed with a drag and drop builder, so you can customize them to maximize conversation and then use your Shopify newsletter app’s signup form and integrate that with your landing page.
Can I use Shopify for Affiliate Marketing Landing Pages?
Affiliate landing pages are very important. Being successful in affiliate marketing often entails you having a large email marketing database that allows you to send new promotions too. One of the best ways to build email marketing lists is to have a landing page, offering visitors a gift for providing their email address. Landing pages are best built with a drag and drop page builder.
Can I Put Reviews on My Landing Page Shopify Reviews?
Reviews are an important aspect of earning trust with those who are visiting your page. There are many ways that you can add reviews on your landing page, from using a slider to showcase them, using text areas or images on the page. You should place reviews in several locations on your landing page including near the call-to-action. You can achieve this with a drag and drop page builder.
How to Add Mailchimp Landing Page to Shopify
MailChimp allows you to build as many landing pages as you would like them and then add them to your website. There are many different ways that you can add a landing page to your Shopify pages. However, you can get the same, if not better results from using a Shopify drag and drop page builder. These can also be connected to your MailChimp account with ease.
Does Shopify have Landing Pages?
Shopify doesn’t specifically have an option labeled as landing pages, but there are lots of opportunities to build landing pages. Any page can be turned into a landing page and be made very effective using a Shopify drag and drop page builder. These can be customized so they’re more effective at converting audiences.
What is a Landing Page on Shopify?
A landing page is a page that is designed to rank highly on search engines for specific terms and then be visited for a set group of an audience. Then on the page, the objective is to get the visitor to buy a specific product (like a digital book) or to subscribe to a mailing list for long term marketing opportunities.
How to Change a Landing Page on Shopify
Landing pages are a great option on a website to build subscribers on a mailing list or sell a particular product. However, you might find that conversions are not as high as you would like. This is when you might want to try and change your landing page design. To do this, the best option is to use a drag and drop page builder/editor. They’re easy to do and can create really good designs within minutes.
How to Build a Landing Page in Shopify
Landing pages can be designed in several ways. The best option is to use a drag-and-drop page builder that allows you to move text, images, call-to-actions and videos around the page. These also allow you to slightly adjust the page design when you discover specific traits that improve conversion, like moving the call-to-action to the top of a page.
Do Landing Pages Help Shopify Stores Convert Better?
Landing pages are those that are designed to rank higher on Google and other search engines. A landing page is designed to be specific to a theme and to convert. Call-to-action buttons should be placed so they are more likely to be clicked upon and the SEO of the page should be designed so that only a specific audience group visits the page.