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7 Best Shopify Themes With a Video 2025
Last modified: January 21, 2025
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Streamline
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Beyond
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Booster
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Mysterio
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Parallax
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Startup
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Blockshop
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Ira
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Fashionopolism
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Boundless
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Palo Alto
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If you’re looking to bring your Shopify store to life, themes that support videos can do wonders—because, let’s face it, people love videos. Whether it’s a product demo, a behind-the-scenes look, or just something that makes your brand pop, a video can tell your story better than a bunch of text. Themes like Motion, Narrative, and Prestige make it super easy to embed videos on your homepage or product pages, adding that extra “wow” factor. Sure, it can feel like an extra step, and yeah, maybe not every video will be a hit, but when done right, it grabs attention, keeps visitors around longer, and can even lead to more sales. It’s all about showing off your brand in the most engaging way possible, even if it’s not perfect!
What to Look for in the Shopify Themes With a Video
Alright, folks, listen up. You’re thinking of adding a video background to your website. Sounds fancy, right? Well, it sure can be! But let’s not jump in headfirst without understanding what it means.
Stunning Visual Appeal
Imagine this: a visitor lands on your website, and BAM! They’re greeted with a beautiful, high-definition video. It’s captivating, engaging, and sets the mood instantly. Your site looks modern and professional. You can showcase your products, services, or even a behind-the-scenes look at your business. It’s all about making that first impression.
That said, there’s more to the story.
Speed Matters
Here comes the catch. Videos are BIG files. They can slow down your website. And guess what? A slow website can send visitors running for the hills. Nobody likes to wait. Speed is crucial for user experience and SEO.
Is your internet connection ready for this? Is your web hosting up to par? Are your videos optimized for quick loading?
Keep Their Attention
A video background can keep visitors hooked. It’s a dynamic element that can convey your message faster and more effectively than text or static images. It’s a storyteller’s dream.
However, not everyone is here for the show. Some users just want information. They need quick, clear navigation. They don’t want distractions. Will your video distract or enhance their experience?
Bandwidth Beware
Not everyone has unlimited data or super-fast internet. Your beautiful video might look like a slideshow on a slow connection. And mobile users? They might curse your site for eating up their data plan.
Ever tried loading a video on a weak connection? Frustrating, right?
Accessibility and SEO
Here’s something you can’t ignore: accessibility. Is your video background making it harder for people with disabilities to navigate your site? Are you considering captions and alt text for better accessibility and SEO?
Yes, SEO. Videos can impact your SEO. You need to balance it right. Too heavy, and Google might not like it.
Branding Bonanza
On the flip side, a well-done video background can solidify your branding. It can convey emotions, tell your story, and create a memorable experience. It’s a chance to stand out in the crowded digital space.
But, BUT, BUT…
Compatibility Chaos
Different browsers, different devices, different experiences. Your video might look fantastic on Chrome but fail miserably on Safari. Mobile users could have a different experience than desktop users.
Have you tested it everywhere? Be ready for some tech troubleshooting.
Keep it Short and Sweet
Lastly, don’t overdo it. Short, looped videos work best. They keep the site’s speed manageable and don’t overwhelm the visitor.
TL;DR:
Video backgrounds can be amazing if done right. They offer visual appeal and branding opportunities but come with potential pitfalls like slower loading times, compatibility issues, and accessibility concerns. Weigh the pros and cons carefully. Ready to take the plunge? Go for it, but tread wisely!
Best Shopify Themes with Video—Here’s a Shortlist:
Streamline
Steamline is one of the best themes that can be used on the platform from any niche. It is often used by brands who are selling lots of products and want to tell a story of their brand/products. Videos fit perfectly with this idea and therefore this is a great option. Stories help audiences become emotionally attached to the product/brand, so it makes it easier to convert them.
This theme is perfect for mobile traffic, and being light on code allows your website to load quickly on any device or screen resolution. This can also enhance the experience of your users which will be seen in revenues on your website.
To help improve content engagement, you can animate content on your website. This can be done to numerous elements on your website. And you can showcase products/brand messages on a homepage video to help build trust.
Streamline Highlights:
- Use a video on the homepage to tell the story of your brand.
- The theme has been optimized for speed and conversions.
- Three basic theme styles that can act as the first part of your video.
- Customize any part of your website with ease.
Beyond
Beyond is one of the newer themes available on Shopify. It has lots of great features that allow it to be used with any niche to help sell your products/services. You can build your brand around a high-performing video that can be featured right on your store’s homepage. You’re also able to use videos without additional app subscriptions by implanting them on your product pages.
There is also a collections page for promotions. This allows you to create custom promotional content on any collection page for your website. You’ll draw the attention of the specific products within a collection and this can help boost the sales of your website’s products with the highest margins.
To help with the experience further, you can also use the ‘Quick Buy’ option on the theme to move customers from the product to the checkout seamlessly. This can reduce the abandoned cart rate and improve your website’s revenues without too much hard work.
When there is a large catalog, you can also use the predictive search feature. This will display live search results and also predict what the customer is searching for based on what they’re typing. The search feature is another way to improve the experience of your audience while they are on your website.
To help with navigation, there is a multi-column drop-down menu option to help customers get around your website. And there is an exit-intent mailing list popup that can be used to get customers to subscribe to your email marketing list.
Beyond Highlights:
- Advertise your website and products with videos that can be added to your website.
- Customers can search for products with the predictive search.
- This is perfect for brands who want to rank on Google and other search engines with lots of optimizations.
- Lots of features to help you sell more on your website.
Booster
Booster is one of the best apps for any Shopify website, regardless of the niche you’re in. This is because it isn’t just a theme, it is a set of tools that can help you build a better converting website and market your business across the internet. The range of features that have been included within this theme is so immense that you can save $3000 a year on app subscriptions.
In addition to video options that are included with Booster, you can add numerous other features to add more functionality to your website. Features like live chat, currency conversion, popups, A/B testing and more help to improve the experience of your visitors and grow your business.
Booster is also fast. The average website load time for those using this theme is less than a second. This is much faster than the average website that can take between 8 and 11 seconds to load. In addition, the theme has been optimized for search engines and mobile devices.
Booster Highlights:
- Save more than $3000 on apps with all the additional features that are added to the theme.
- Use a video to promote your website with ease.
- You can reduce cart abandonment on your website that will help improve revenues.
- Perfect for displaying on any device including mobiles.
Mysterio
Mysterio is one of the best multi-purpose themes available for those that want to add videos to their website and sell. The theme comes with lots of features to make it the perfect theme for any niche and those who have limited website building experience. For experience, you can start with 10 ready-made homepages that are ideal for fashion and beauty.
There are also page designs for products, collections and listings. You can also benefit from about us, lookbook and blog pages. All of these can be customized as you needs required with ease.
To add to the aesthetic appeal of your website, you can add lots of great features to your website. This can include newsletter subscription pop-up, sliders, grid/list view, blog, call-to-action and more. To help with ranking and conversions, this theme loads quickly and has clean coding.
Mysterio Highlights:
- Multipurpose theme with video elements that can be embedded in your website.
- Call-to-action and newsletter signup popups.
- Ten ready-made homepage designs to use.
- Perfect for numerous niches, including fashion and beauty.
Parallax
Parallax is one of the most popular themes with a high approval rate (99%). One of the reasons why it has such a high rating is that it allows customers to have a great experience on your website with a nice flow of the website design. The theme has been designed for perfect navigation and easy access to numerous areas on your website.
To help sell your brand and products to visitors, you’re able to utilize the full-width video on the homepage. This can highlight your brand’s story with ease. There is also the chance to connect your store with Instagram for better performance on your website.
The theme contains all the necessary elements that you need for your website to perform well. You can connect your blog with the Disqus commenting system for more engagement with the audience and there are other elements that can help with SEO.
Parallax Highlights:
- This is a highly popular theme that has great reviews about it on the Shopify store.
- There are lots of social media integration elements to help customers stay engaged with your brand.
- You can utilize videos on your homepage to build trust with your audience.
- Keep engaged with audiences with Disqus blog commenting system.
Startup
Startup is a great theme for those who are starting a new venture on Shopify. This theme allows you to promote your services or products that you have with ease and it is perfect for those who want to have a small catalog. The theme has a modular-style design that makes it easy to customize any of the four basic styles that are available. You can change the colors, text, images, video and more to make your website branded to your specific company.
The trust between you and your customers is very important. This theme has an engaging customer testimonial section that can help you promote your brands past endeavors with other customers. This can be a great way to encourage more sales on your website.
You’re also able to showcase products on your website in a wide layout. This can allow for higher engagement between the product pages and website users. To grow your business, you can integrate your video from YouTube or Vimeo. This video can then be added to your homepage for an instant increase in credibility to your brand.
Startup Highlights:
- You can optimize your website for any device, allowing for users from numerous different devices.
- Optimized for all search engines allowing you to attract more visitors and users to your website.
- Choose from four basic styles for the starting point of your website’s design, then customize them.
- Add a video to your homepage to build better bonds between you and your customers.
Blockshop
Blockshop comes with four unique and aesthetically pleasing basic styles that can help you when you’re building a website. These styles can then be customized based on your specific needs. There are lots of features included with this theme that are image and video-based. This can be great for promoting your products, services and blog.
To ensure that you’re making the most of your video content, there is a homepage video spot. This can help you tell the story of your brand. The video is hosted on YouTube and Vimeo. Therefore, the site’s performance is not affected by the video.
You’re also able to utilize the wide layout that can showcase images for your brand in big, bold and beautiful images. This can improve the engagement, attractiveness and more on your website. To further enhance this you can add multiple slideshows on your website’s homepage.
To help users get around your website, you can use better navigation controls. There is a multi-column option that can have drop-down elements to it. Therefore, customers and search engines can roam your website freely.
Blockshop Highlights:
- Has been optimized for those who want to rank high on Google and other search engines.
- Perfect for displaying video content across your website to help convert more customers.
- Is great for displaying large images of products, services or making a point in blog content.
- Good menu options for higher levels of travel between pages on your website.
Ira - Inactive
Ira is a visual storytelling theme for Shopify. If you’re selling services, an affiliate marketer or just want to increase the sales of your products, Ira is a good choice. Two main styles can be used on your website to help you design the pages. These can then be customized to your specific needs to help you create a more unique look.
There are different ways that you can add engagement to your website. The first is that you can slideshow that can be displayed on your homepage. Another is with video options that can expand the story of your brand and help you grab the emotional pull of your audience.
To support your social media output, there is a full-width Instagram feed. This allows you to showcase the latest content that you’ve published on your website and build more engagement with followers. This can help you build more sales and get more revenue.
There is also the slide-out cart that can improve the purchasing journey for customers.
Ira Highlights:
- There are two menu options for better navigation across your store.
- Lots of functionality with the theme that allows you to have a high performing website.
- Tell a story with your brand’s content with video, Instagram, images and more.
- Use images from Burst to help you populate your store with high-quality images.
Fashionopolism - Inactive
If you’re into fashion then you know that people aren’t just interested in the clothes, but also the lifestyle that they bring. This is why this is one of the top options for growing your website and using video as part of that. When you’re designing your website with Fashionopolism there are four basic styles that you can use. These can then be customized to your specific needs for a more unique website.
To help your customers find what they want on your website, you can use a sticky navigation setting on your website. This keeps the menu bar at the top of your website as the customer scrolls down the page.
To help you build more sales, you can also add a product image zoom and video features to your website. The video can feature on your website’s homepage.
Fashionopolism Highlights:
- Add a video to your website’s homepage to tell your brand’s story.
- Promote your products with a product zoom feature.
- Homepage slider to offer core messages, news on discounts and more.
- Optimized for search engines and mobiles.
Boundless - Inactive
Most people will think that you will need to use one of the premium Shopify templates for a video to be included on your website. However, Boundless, the fastest free shopify theme, is a theme that goes against that mindset and offers you a host of premium features for your website with a great price tag of free. This theme has lots of features that you would expect to be found on just premium themes like sticky navigation. This feature keeps the menu bar at the top of the browser as the customer scrolls down the website.
The images on the website can also be uploaded in high resolution. This allows you to showcase more details about your website to customers to help with conversions. There are also fantastic homepage sliders that can help you portray important brand messages.
Videos can be added to your homepage to help convert more videos. This can also help with your website’s SEO and conversion rates. The theme stays fast thanks to the minimalist design. There is little coding and that which is there is considered clean (no mistakes or additional coding).
Boundless Highlights:
- One of the top free themes available for your business when you’re on a tight budget.
- This has been designed with an impressive professional style.
- Use videos on your homepage to encourage more interaction, engagement and sales.
- Add high-resolution images to promote your products.
Palo Alto - Inactive
Palo Alto is a theme that has been built for small catalogs. It is a great option with three basic styles that can help create the first part of your website and then you can customize the sections on your website for a unique vision and branded website. You can customize many areas including color, text, images, video and more to make them unique to your brand.
The theme allows customers to view products online in more detail. There are options to add high-resolution images that can offer a better preview of products on the website. You’re also able to convert more visitors to customers by using a hero video. The hero video can be located in numerous locations across your website. This can include product pages and your homepage.
You can also able to showcase the brand’s best points and the reasons why customers should buy from you with a hero video. The hero video can be placed in numerous locations on your website. This includes your website’s product pages and the site’s homepage. This can help you build trust with your audience.
To further help build trust with your audience, you can use the customer testimonial feature on your website.
Palo Alto Highlights:
- The perfect theme for those who want to make their website highly responsive.
- Fast loading times to help reduce bounce rate and improve conversions.
- Promote your products with videos on the product pages and homepage.
- Feature your best products on the home page with a masonry-style grid.
The Wild History of Videos
The history of video is a fascinating journey that spans over a century, evolving from experimental technologies to becoming one of the most powerful forms of communication today. Here’s a brief overview:
Late 1800s – The Birth of Motion Pictures
- The idea of capturing moving images dates back to the late 1800s, when inventors like Thomas Edison and Eadweard Muybridge experimented with capturing motion through a series of photographs.
- Edison’s Kinetoscope (1891) was one of the first devices to show moving images, where viewers would look through a peephole to watch short films.
- Lumière Brothers are credited with hosting the first-ever public screening of motion pictures in 1895, marking the beginning of cinema.
Early 1900s – Silent Films and Newsreels
- The early 1900s saw the development of silent films, with no synchronized sound, but live music or sound effects accompanied screenings. Films became a major form of entertainment, with stars like Charlie Chaplin becoming household names.
- The first newsreels also appeared during this time, providing audiences with short video clips of current events.
1920s – The Advent of Sound
- The late 1920s introduced sound to motion pictures. The Jazz Singer (1927) was the first commercially successful movie with synchronized dialogue, marking the transition from silent films to “talkies.”
1950s – The Rise of Television
- Television became the dominant medium for video content by the 1950s, with homes around the world adopting TV sets. This era brought serialized content, news, and live broadcasts to people’s living rooms.
- The video format became more standardized, with shows and films transitioning from film reels to videotapes for storage and distribution.
1960s-1970s – Videotape and Portable Cameras
- In the 1960s, the development of videotape revolutionized television production, making it easier to record and re-broadcast content.
- Portable video cameras, such as the Sony Portapak, introduced in the 1960s, gave rise to video art and independent filmmaking. This also democratized video production, as people outside of the film industry gained access to recording technology.
1980s – The VHS Revolution
- The VHS (Video Home System) format, introduced in the late 1970s and popularized in the 1980s, allowed consumers to record TV shows and watch movies at home. This led to the explosion of the home video market.
- The rise of camcorders enabled individuals to record personal events like weddings and birthdays, creating a new era of home video culture.
1990s – Digital Video and DVDs
- The 1990s saw the shift from analog to digital video with the introduction of the DV (Digital Video) format, which provided higher quality and easier editing capabilities.
- DVDs replaced VHS tapes as the primary medium for movies and home video due to their superior quality and durability.
2000s – The Internet and Streaming
- The rise of the internet brought video-sharing platforms like YouTube (launched in 2005), allowing anyone with a camera and internet connection to share their videos globally.
- Streaming services like Netflix and Hulu disrupted traditional television by offering on-demand content. By the late 2000s, streaming began to overshadow DVDs as the dominant method of video consumption.
2010s – HD, 4K, and Mobile Videos
- High-definition (HD) and 4K resolution became the new standard for video content. Advances in smartphone technology allowed for high-quality video production in the palm of your hand, leading to the rise of platforms like Instagram and TikTok, where short, mobile-friendly videos dominate.
- Live-streaming platforms like Twitch and live features on social media apps became popular, making real-time video interaction a norm.
Present – The Future of Video
- Today, video is ubiquitous. From professional-grade cameras to mobile phones, video creation has become accessible to nearly everyone. Streaming, virtual reality (VR), augmented reality (AR), and interactive videos are pushing the boundaries of what video content can be, making it one of the most versatile and powerful mediums of communication.
This evolution—from early motion pictures to mobile videos and streaming—shows how video has transformed the way we entertain, inform, and express ourselves.
Conclusion: 7 Best Shopify Themes With a Video
If you’re looking for one of the best Shopify themes with a video, then you will not be disappointed by one of the options above. Not only is video key to the success of the theme, they’re also fast, optimized for search engines and offer other great marketing features.
Embracing a video background for your website can transform it into a visually stunning, engaging, and memorable experience that captivates visitors. While there are considerations like speed, accessibility, and compatibility to keep in mind, with careful planning and optimization, these challenges can be overcome. So, go for it! The potential rewards of a unique and impactful digital presence make it worth the effort.
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How do I ensure videos in my Shopify theme are accessible to all users?
Ensure videos in Shopify themes have captions and descriptive audio for accessibility, making your content user-friendly for all audiences.
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Can I use autoplay videos in Shopify themes, and is it recommended?
You can use autoplay videos in Shopify themes, but it’s recommended to do so with caution to avoid disrupting the user experience.
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What is the ideal video length for Shopify themes to maintain customer engagement?
Ideal video length in Shopify themes should be short, typically under 2 minutes, to maintain customer engagement without overwhelming them.
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What are Shopify themes with video support?
Shopify themes with video support allow merchants to embed video content on their store’s homepage, product pages, or landing pages to create a more dynamic and engaging customer experience.
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Which Shopify themes are best for video integration?
Some of the best Shopify themes with video features include Motion, Narrative, Prestige, Impulse, and Streamline. These themes allow for seamless video embedding and customization
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Can I use YouTube or Vimeo videos in Shopify themes?
Yes, most Shopify themes with video support allow you to embed videos from YouTube, Vimeo, or even upload your own files directly, giving you flexibility in how you display your content.
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How can videos improve my Shopify store’s conversion rates?
Videos can boost engagement by demonstrating products, sharing brand stories, or offering tutorials. This increases customer trust and can improve conversion rates by up to 80% when done effectively
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What are the benefits of using video in Shopify themes?
Videos make your store more interactive, hold customer attention longer, and provide more immersive ways to showcase products, helping customers understand your offerings better.
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Does using video slow down my Shopify site?
While video files can be large, themes like Motion and Streamline are optimized for speed, ensuring minimal impact on load times. You can also use compressed files or embed links to reduce the strain on your site
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What’s the best Shopify theme for storytelling with video?
The Narrative theme is specifically designed for storytelling. It allows you to showcase large, impactful videos to tell your brand story or highlight key product features
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Can I have video backgrounds in Shopify themes?
Yes, themes like Motion and Prestige support video backgrounds, which can be used to create a more dynamic visual experience on the homepage or key landing pages
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Is there a free Shopify theme that supports video?
Yes, Narrative is a free Shopify theme that supports video, allowing you to create engaging video content without the need to purchase a premium theme
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Can videos be autoplayed in Shopify themes?
Many Shopify themes, like Impulse and Motion, allow videos to autoplay when customers land on your homepage or product pages, helping to instantly capture attention
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Are Shopify themes with video responsive on mobile?
Yes, themes like Streamline and Motion are fully responsive, meaning that your video content will adjust to fit and play seamlessly on both desktop and mobile devices
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Can I customize the placement of videos in Shopify themes?
Absolutely. Themes like Flex and Motion offer drag-and-drop customization, allowing you to place videos in various sections of your store, including banners, product pages, and slideshows
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How do I optimize videos for faster loading on my Shopify store?
To ensure faster loading, use compressed video files, upload them in the right format (e.g., MP4), or embed videos from YouTube/Vimeo to reduce load on your site’s bandwidth
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Which themes are best for fashion brands using video?
Themes like Prestige and Galleria are ideal for fashion brands, offering video features that highlight the product details and overall aesthetic with smooth, elegant visuals
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Can I add product videos to the product pages in Shopify?
Yes, themes like Motion and Impulse allow you to add product videos directly on the product pages, helping customers get a closer look at your offerings in action
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Are there Shopify themes that support video in sliders or carousels?
Yes, themes like Motion and Streamline feature video sliders or carousels, allowing you to display multiple videos or product features in a rotating format
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